An assessment of consumer preferences on the drinking water market: today to the future

Abstract

In the 21st century, water has become a priority issue as a vital commodity which has no substitute and has growing economic and strategic value. It is predicted that a significant part of the world population will be faced with drinking water problems in the coming years. This study was focused on the determination of consumer preference trends for drinking water. In the scope of the study, the primary data used were obtained from 965 households in Turkey. According to the study, 28.6% of households surveyed used only bottled water for drinking. Consumers' quality perception of tap water played a decisive role in the trend of bottled water consumption. Also, health anxiety and ease of consumption were important. On the other hand, it was seen that general consumption habits and lack of income were among the reasons for not consuming bottled water.

Evaluating the policy of listening to customer claims in a drinking water utility using fuzzy-AHP approach and WASPAS method

“…The analysis tools used and the parameters analyzed are different. They mainly used questionnaires and surveys (Akpinar & Gul, 2014;Adams & Zulu 2015;Dziedzic & Karney, 2016). These studies have led to two approaches.…”

Investigating Social Perceptions Associated with Water Quality in Morgantown, West Virginia

“…Gul (2014) found that lower income would predict the absence of bottle use in Turkey. Still other studies(Abrahams et al 2000;O'Donnell & Rice 2012) found that non-white populations were more likely to use bottled water in the US.…”

Bottled water microbiological quality in Estonia

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Nowadays people often prefer to buy bottled water instead of drinking the tap water. Stores are full of different bottled waters and studies have demonstrated that people tend to consider the bottled water to have high quality (Ward et al 2009, Akpinar et al 2014. The aim of this research was to find out the compliance of bottled water sold in Estonia with the established microbiological normatives.

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