“…Consumers' preferences for either conventional or sustainable production systems have been widely examined by the literature but most of these studies have focused on food products rather than apparel. Although limited, the literature on apparel consumption presents valuable information about textile and clothing consumers' preferences and purchase brand name, physical quality, wardrobe coordination, fit, color, price, warranty, garment appearance, fiber content, fabric, care, country of origin, and garment detailing have been identified as crucial determinants of consumers' apparel purchase decisions (Davis, 1985; Forsythe, 1991; H. S. Kim & Na, 2014; Kucher et al, 2019; Lim & Kim, 2013; Rahman et al, 2017; Zhao et al, 2019).…”