An analysis of responses on Twitter to the English Premier League’s support for the anti-homophobia rainbow laces campaign

Hansen, Matilda; Kavanagh, Emma; Anderson, Eric; Parry, Keith D.; Cleland, Jamie

doi:10.1080/17430437.2022.2028774

Cited by 7 publications

(3 citation statements)

References 54 publications

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“…These studies have shown the benefits of using the variety of content that is available online (tweets, posts, comments on YouTube videos, Facebook group discussions, contributions to online message platform, etc.) as it comes without a need to engage with or influence participants via the researchers' presence (Woods and Ludvigsen, 2022;Hansen et al, 2023). Another benefit is the wide range of general or specific topics that could be examined through fans, as shown by studies on club ownership (Levental et al, 2016), VAR (Petersen-Wagner and Ludvigsen, 2023), corruption (Hie et al, 2023), nationalism (Tamir et al, 2016), and the allegiance to and interest in American Major League Soccer (Wilson, 2007).…”

Section: Methodsmentioning

confidence: 99%

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“I don’t watch that anymore”: an analysis of online comments by German soccer fans on their relationship to their favored clubs

Kaden,

Brandt,

Bauers

et al. 2023

Front. Psychol.

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IntroductionSoccer fans are important stakeholders of their favored clubs; yet, although there is manifold literature on this subject, there are still open questions concerning supporters’ relationship and loyalty to those clubs, such as potential fan exits, where supporters turn away from their preferred team. Existing literature describes diverging evidence as to whether an exit is possible and whether fans’ loyalty prevents that response. Against this background, it is important to examine how the relationship between fans and soccer clubs presents itself from the fans’ perspective. This study focuses on German soccer fans because an increasing number of media reports note problems for the fans in this regard, reporting eroded loyalty, increasing alienation, or turning away.MethodsBy means of a qualitative and explorative approach (thematic analysis), this study analyzes online fan comments associated with the mentioned reports. A purposive sample of 17 media reports with 10,902 associated comments written/published between 2020 and 2023 was included in this study.ResultsThe thematic analysis show that fans reflect their relationship to favored clubs in three ways: negative changes in the emotional relationship, negative behavioral changes in the relationship, and no or positive changes in the relationship. A wide continuum of negative emotional and behavioral changes is identified, ranging from a deterioration of the inner bond with the favored club to different levels of ceasing soccer-related consumption. As explanations for the (potential) dynamics and changes in the relationship, fans reflect a broad and diverse field of developments in the context of German soccer. The differentiated developments are systemized within four categories: commercialization, governance, attractiveness, and the COVID-19 pandemic.DiscussionThe results are discussed and contextualized referring to the Exit-Voice-Loyalty-Framework and thematically relevant literature. Particularly far-reaching is the finding that there are indeed fans in the field of soccer who are capable of permanently abandoning (exiting) formerly supported clubs. The article concludes with theoretical and managerial implications emerging from the results, as well as limitations and areas of interest for further research.

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Section: Methodsmentioning

confidence: 99%

“…To fully address any ethical concerns, this study further follows the procedure employed in comparable studies (e.g., Wegner et al, 2020;Hansen et al, 2023;Seijbel et al, 2023). Thus, the cited comments were subject to a complete de-identification, thereby excluding fans' plain names or pseudonyms.…”

Section: Methodsmentioning

confidence: 99%

“I don’t watch that anymore”: an analysis of online comments by German soccer fans on their relationship to their favored clubs

Kaden,

Brandt,

Bauers

et al. 2023

Front. Psychol.

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“…However, there remains a lack of research into discrimination in football on Twitter as the majority of research into discrimination in football has revolved around the problem in and around stadiums at games Cashmore 2014, 2016;Hansen et al 2022;Seijbel, Van Sterkenburg and Oonk 2022), or on other social media platforms (Cavalier and Newhall 2018).…”

Section: Introductionmentioning

confidence: 99%

Discrimination on football Twitter: the role of humour in the Othering of minorities

Glynn

Brown

2022

Sport in Society

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This article explores the footballing Twitter community and the abundance of tweets that use discriminatory humour to 'Other' minorities. With a 32% increase in instances of discrimination during the 2018/19 Premier League season, this qualitative study collected tweets containing some form of discriminatory language or slurs to be analysed. Two main concepts were identified, Othering and humour, where the Othering of minorities was often concealed by humour. It appears that discriminatory comments, no matter their inconspicuousness, have found a new home online as discrimination at games is now met with condemnation and punishment. Ultimately, this article highlights the justification of discriminatory language on football Twitter, whether stated outright or otherwise, when it is encompassed with humorous undertones. The conclusions reflect on how this understanding can be helpful for authorities and social media companies to use in identifying this form of abuse.

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#MataramIsLove on Twitter: Indonesian Football Fan Activism Towards the Kanjuruhan Tragedy

Pramesti

Muttaqien

Sukmono

2023

Communications in Computer and Information Science

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An analysis of responses on Twitter to the English Premier League’s support for the anti-homophobia rainbow laces campaign

Cited by 7 publications

References 54 publications

“I don’t watch that anymore”: an analysis of online comments by German soccer fans on their relationship to their favored clubs

“I don’t watch that anymore”: an analysis of online comments by German soccer fans on their relationship to their favored clubs

Discrimination on football Twitter: the role of humour in the Othering of minorities

#MataramIsLove on Twitter: Indonesian Football Fan Activism Towards the Kanjuruhan Tragedy

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