An agent-based simulation approach for the new product diffusion of a novel biomass fuel

Abstract

M. (2011) An agent-based simulation approach for the new product diffusion of a novel biomass fuel.

Alternative supply chain production–sales policies for new product diffusion: An agent-based modeling and simulation approach

“…More recently, studies have highlighted the importance of the relationship between individual consumer behavior and aggregate market outcomes (Bass, 2004;Garcia, 2005;Guenther, et al, 2010;Hauser, et al, 2006). These studies have shown that individual consumer interactions, positive and negative, provide important insights about aggregate diffusion (Garber, et al, 2004;Goldenberg, et al, 2007;Goldenberg, Libai, & Muller, 2002).…”

“…Successful applications of ABMS include models to simulate the process of technological innovation (Ma & Nakamori, 2004), technological market structure evolution in electricity markets (Bunn & Oliviera, 2007), production strategies in the lumber industry (Yáñez, et al, 2009), and distribution strategies of a novel biomass-fuel (Guenther, et al, 2010).…”

Usage of Agent-Based Modeling and Simulation in Marketing

“…This search resulted in 141 publications, by taking into consideration their abstracts 89 of them found as irrelevant. [7], [8], [9], [10] Consumer Behavior 7 [11], [12], [13], [14], [15], [16], [17] Delivery 9 [15], [18], [19], [20], [21], [22], [23], [24], [25] Digital Rights Management 2 [26], [27] E-Commerce 3 [24], [27], [28] Innovation 16 [29], [30], [31], [32], [33], [34], [35], [36], [37], [38], [39], [40], [41], [42], [43], [ [34], [58] In fact, all articles were carefully screened to meet two criteria:…”

“…We can group these papers based on the innovation types. Reference [29], [30], [31], [32], [33] is about product innovation. Reference [34] is about service innovation.…”

Management science in the era of smart consumer products: challenges and research perspectives

“…An excellent overview on agent-based modeling for innovation diffusion and a discussion of its pros and cons in comparison with the Bass model is provided by Kiesling et al (2012); for a further review see Wakolbinger et al (2013) and for research perspectives in this field also see Peres et al (2010). An illustrative application example of an agentbased simulation of market diffusion of a novel biomass fuel is described by Günther et al (2011). Further recent applications are provided by Sonderegger-Wakolbinger and Stummer (2015) and Zsifkovits and Günther (2015).…”