Altruism and anti-anthropocentrism shape individual choice intentions for pro-environmental and ethical meat credence attributes

Abstract

Food consumption patterns are changing as consumers are becoming more aware and interested in sustainable and ethical food production practices. The growing disconnect between primary (livestock) agriculture and society reinforces the importance of research examining the motivations behind consumer purchase behaviors. However, evidence that links latent consumer psychometric factors and observed heterogeneity in concerns for agriculture to individual food purchase intentions remains scarce. We employ large-scale survey data and an advanced Structural Equation Modelling approach to identify and estimate the direct and indirect effects of latent fundamental values and observed consumer characteristics on individuals’ attitudes and purchase intentions for certified humane (CH), organic, and non-hormone added labeled meat products. Our findings suggest that human values, including self-transcendence and openness to change, drive farm animal welfare concerns and individuals’ choices of certified meat products. Information and engagement in social media positively affect individuals’ perceptions and concerns for farm animal welfare. Individuals guided by altruistic and anti-anthropocentric norms are more oriented towards sustainable and ethical food shopping behaviors.

Do organic, conventional, and intensive approaches in livestock farming have an impact on the circulation of infectious agents and antimicrobial resistance? A systematic review, focused on dairy cattle

“…Indeed, only a few studies reported significant differences, but with contrasting results regarding the higher or lower circulation of different pathogens under the different types of management. As anticipated in the introduction, the overall interpretation of our results suggest that CvsO and IvsE comparisons can be regarded as partially equivalent in some respects, for example in relation to the consumers' perception of issues such as animal welfare and sustainability (e.g., Harper and Makatouni, 2002;Anders et al, 2023;Clark et al, 2024). Therefore, the main outcome of our study, in relation to the public debate on the "pros" and "cons" of the different types of animal management, suggests that organic and extensive farming is not correlated with a decrease of circulation of infectious agents, compared to conventional and intensive dairy FMS.…”

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“…Indeed, only a few studies reported significant differences, but with contrasting results regarding the higher or lower circulation of different pathogens under the different types of management. As anticipated in the introduction, the overall interpretation of our results suggest that CvsO and IvsE comparisons can be regarded as partially equivalent in some respects, for example in relation to the consumers' perception of issues such as animal welfare and sustainability (e.g., Harper and Makatouni, 2002;Anders et al, 2023;Clark et al, 2024). Therefore, the main outcome of our study, in relation to the public debate on the "pros" and "cons" of the different types of animal management, suggests that organic and extensive farming is not correlated with a decrease of circulation of infectious agents, compared to conventional and intensive dairy FMS.…”