All Blogs Are Not Created Equal: The Role of Narrative Formats and User-Generated Comments in Health Prevention

Stavrositu, Carmen; Kim, Jinhee

doi:10.1080/10410236.2013.867296

Cited by 27 publications

(17 citation statements)

References 67 publications

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“…It is largely unknown whether anonymous blog comments provide effective social consensus information. We are aware of only two studies that examined this issue (Stavrositu & Kim, 2015; Winter & Krämer, 2016), both of which considered the effect of contrarian comments on readers’ responses to a scientific post. In both cases, comments that opposed the post decreased the impact of the scientific content by altering the perceived social norm among readers.…”

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confidence: 99%

“…In both cases, comments that opposed the post decreased the impact of the scientific content by altering the perceived social norm among readers. Specifically, (Stavrositu & Kim, 2015) presented participants with a blog post relating to skin cancer, and found that behavioral intentions (e.g., to get screened for skin cancer) were a function of perceived consensual intentions among “other readers”, which in turn were (weakly) determined by the type of blog comments: When comments supported the tenor of the post—i.e., medical information about skin cancer—participants perceived this as indicative of a consensus among readers and reported their own intentions accordingly. However, when comments were dismissive of the content, the perception of a consensus and behavioral intentions were reduced.…”

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confidence: 99%

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Science by social media: Attitudes towards climate change are mediated by perceived social consensus

et al. 2019

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Internet blogs have become an important platform for the discussion of many scientific issues, including climate change. Blogs, and in particular the comment sections of blogs, also play a major role in the dissemination of contrarian positions that question mainstream climate science. The effect of this content on people’s attitudes is not fully understood. In particular, it is unknown how the interaction between the content of blog posts and blog comments affects readers’ attitudes. We report an experiment that orthogonally varied those two variables using blog posts and comments that either did, or did not, support the scientific consensus on climate change. We find that beliefs are partially shaped by readers’ perception of how widely an opinion expressed in a blog post appears to be shared by other readers. The perceived social consensus among readers, in turn, is determined by whether blog comments endorse or reject the contents of a post. When comments reject the content, perceived reader consensus is lower than when comments endorse the content. The results underscore the importance of perceived social consensus on opinion formation.

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confidence: 99%

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confidence: 99%

Science by social media: Attitudes towards climate change are mediated by perceived social consensus

et al. 2019

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“…Eerder onderzoek heeft herhaaldelijk aangetoond dat narratieven persuasieve effecten kunnen hebben op de overtuigingen, attitudes en intenties van lezers (Appel & Richter, 2010;Braddock & Dillard, 2016;De Graaf, Hoeken, Sanders, & Beentjes, 2009;De Graaf, Sanders, & Hoeken, 2016, Green & Brock, 2000Shen, Sheer, & Li, 2015;Stavrositu & Kim, 2015). Daarbij dient te worden aangetekend dat de gevonden effecten overwegend bescheiden zijn, maar zoals laat zien in zijn overzicht van meta-analytische studies naar de effecten van persuasieve communicatie geldt dat voor vrijwel alle boodschapkenmerken waarvan de bijdrage aan overtuigingskracht is onderzocht.…”

Section: Inleidingunclassified

Beïnvloedt een meer of minder sympathieke protagonist de transportatie van de lezer?

Jansen¹,

Graaf²,

Hustinx³

et al. 2019

Tijdschrift Voor Taalbeheersing

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Does a more or less sympathetic protagonist influence transportation of the reader? Two new replication studiesThree previous studies into presenting a protagonist in a story as more or less sympathetic have not provided a clear picture of the effects that the portrayal of the protagonist may have on transportation, and via transportation on story-consistent beliefs. Results from a first study (N = 83) by De Graaf and Hustinx (2015) suggest that the way the protagonist is portrayed ‐ as sympathetic, unsympathetic or neutral ‐ influences the extent to which readers are transported into a story. No significant effects on beliefs of the readers were found, however. In a direct replication study (N = 79) and in a conceptual replication study (N = 81), Jansen, Nederhoff, and Ooms (2017) found results that supported the hypotheses from the original study to a limited extent. In view of the relatively small numbers of participants in these three studies and the resulting limited power of the statistical tests two new, larger-scaled replication studies were conducted. A direct replication study was performed (N = 238) with the same versions of the story as used in the original study, and also a conceptual replication study (N = 248) with three versions of a new story. Again, the hypotheses from the original study were supported to a limited extent. A meta-analysis of all five studies revealed a large indirect positive effect of story version on transportation via empathy, when comparing the versions with a sympathetic protagonist with the versions with an unsympathetic protagonist. When comparing the neutral story versions with the versions with an unsympathetic protagonist, the meta-analytic indirect effect was medium sized. Other than what the Affective Disposition Theory (Raney, 2004; Zillmann, 1994; 2006) claims, the story versions with a neutral protagonist did not lead to an absence of emotional responses. Furthermore, the outcomes add to the Transportation-Imagery Model (Green & Brock, 2002; Van Laer, De Ruyter, Visconti, & Wetzels, 2014). While this model does not include concrete suggestions of story characteristics that lead to transportation, our studies show that a protagonist who is portrayed as sympathetic may contribute to the level of transportation that readers experience, be it indirectly through empathy.

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“…Research suggests that social media users create content primarily based on firsthand experiences (Stavrositu & Kim, 2015). However, far more individuals are consuming content online than creating it.…”

Section: Public Interpersonal Communication Asmentioning

confidence: 99%

“…Research suggests that social media users create content primarily based on first-hand experiences (Stavrositu & Kim, 2015). Further, most health contexts consider diagnosis of a certain disease or condition as experiential knowledge that signals some level of expertise about the health issue (Baker, 2006).…”

Section: Source Credibilitymentioning

confidence: 99%

A dual-process approach to stigma reduction using online, user-generated narratives in social media messages

Miles¹

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four years. I would not be here today if it wasn't for the constant support and guidance from my MC, Dr. Julie Andsager. Thank you for everything you've done for me. I learned so much from you and I hope I can be half the advisor you are one day. Dr. Rachel Young was a fundamental part of my support system. I will always be thankful for our talks and for quality time spent with my pal, Mavis. Dr. Kajsa Dalrymple was a great mentor from my first day in the program and taught me so much along the way. Thank you for always encouraging me and mentoring me these last few years. Dr. Andy High broadened my interest in computer-mediated communication and provided great insights for my project. Thank you for your kindness and patience throughout the process. Dr. Shelly Campo introduced me to the world of health communication and I will be forever grateful for her classes. Thank you for everything you have done for me. I owe many thanks to my support system. Larry, you have always encouraged me to pursue my dreams and I can't think of anyone else I would rather be on this journey with. Thank you and I love you. Erin, you always knew exactly what to say to cheer me up after a rough day or to keep me smiling through the toughest of times. Thanks for always being a positive force in my life. Paige, you were a constant in my life for the last four years. I can't imagine getting through this program without our coffee dates, your advice teaching MUE, and our long SPSS sessions. Thank you for always being there when I needed you. Natalia, you were the best officemate I could ask for. I will miss our fishing trips and lunch dates.

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All Blogs Are Not Created Equal: The Role of Narrative Formats and User-Generated Comments in Health Prevention

Cited by 27 publications

References 67 publications

Science by social media: Attitudes towards climate change are mediated by perceived social consensus

Science by social media: Attitudes towards climate change are mediated by perceived social consensus

Beïnvloedt een meer of minder sympathieke protagonist de transportatie van de lezer?

A dual-process approach to stigma reduction using online, user-generated narratives in social media messages

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