China's Globalizing Internet 2022
DOI: 10.4324/9781003319184-5
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Alibaba's discourse for the digital Silk Road: the electronic World Trade Platform and ‘inclusive globalization’

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Cited by 4 publications
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“…Trade, another critical dimension, has also been revolutionized [51]. Digital platforms have democratized access to global markets, enabling even micro-entrepreneurs to engage in cross-border trade, thus fostering inclusivity in the global economy [52].…”
Section: The Socioeconomic Dividends Of Digitalizationmentioning
confidence: 99%
“…Trade, another critical dimension, has also been revolutionized [51]. Digital platforms have democratized access to global markets, enabling even micro-entrepreneurs to engage in cross-border trade, thus fostering inclusivity in the global economy [52].…”
Section: The Socioeconomic Dividends Of Digitalizationmentioning
confidence: 99%
“…Most prominently, big US tech companies such as Google, Apple, Facebook, Amazon and Microsoft (in short: “GAFAM”) hold a central position of power within the networks that shape the application layer of the Internet in many parts of the world. At the moment the only real competition on a global level comes from Chinese companies like Baidu, Alibaba and Tencent—which also have been assigned an acronym, “BAT” (Jolly, 2021; Seoane, 2019).…”
Section: The Duality Of Global Decentralisation and Local Concentrati...mentioning
confidence: 99%
“…In early November 2018, it had a market capitalization of approximately $ 380 billion. These impressive figures explain why Alibaba's management claims the company is an "economy" with half a billion customers (Seoane, 2020). Using the platform economy model, Alibaba's business relies on the strength of the network effect.…”
Section: Literature Reviewmentioning
confidence: 99%
“…Like other online platforms, Alibaba uses a zero marginal cost business model (Rifkin, 2015;Lozić, 2019a). Alibaba's goal was to "facilitate business" anywhere by using Internet technology to enhance the competitive advantage of SMEs, opening the door to Chinese SMEs and consumers through the creation of widely used e-commerce platforms (Seoane, 2020). Moreover, Alibaba has evolved "not only as a Chinese e-commerce platform but also as a global electronic marketplace (GEM) platform", which started with the idea to help and support millions of Chinese SME suppliers to reach out to global customers online (Yun et al, 2020).…”
Section: Introductionmentioning
confidence: 99%