Abstract:Advertising in Popular Culture articles provide an in-depth discussion of how a popular culture text, such as a television show, film, or short story, represents and reflects on advertising's place in society and culture. In this article, a group of scholars talk about "The Friend," a television episode from The Doris Day Show that aired on CBS on October 8, 1968. Panelists provide a close reading of the episode, discussing many topics: advertising and media around 1968; race, ethnicity, and gender in the 1960… Show more
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