2008
DOI: 10.1179/cih.2008.1.2.182
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Advancing health literacy: Building health communication from the patient side

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Cited by 7 publications
(1 citation statement)
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“…According to Joseph & Chukwuemeka (2016), proactive communication allows an organisation to seize control of the public relations messages presented to the public(14). It enables communicators to preempt response through careful evaluation(18). Reactive public relations or communication is usually impromptu and can be less thoughtful and compelling.…”
mentioning
confidence: 99%
“…According to Joseph & Chukwuemeka (2016), proactive communication allows an organisation to seize control of the public relations messages presented to the public(14). It enables communicators to preempt response through careful evaluation(18). Reactive public relations or communication is usually impromptu and can be less thoughtful and compelling.…”
mentioning
confidence: 99%