“…See also Frost, 1997;Huff, 2000). In the literature on action research, a number of competing research methodologies are advocated, for instance action inquiry (Ellis and Kiely, 2000), action science (Friedman, 2001), cooperative inquiry (Reason, 1999), insider action research (Coghlan, 2001), insider/outsider team research (Bartunek and Louis, 1996), and appreciative inquiry (Johnson and Leavitt, 2001). In this paper, we will however use the notion of action research because that appears to be the term most widely recognized in the literature (Eden and Huxham, 1996).…”