“…A similar question arises when studying sound symbolism. For instance, some studies report that two instances of the same segment can evoke a stronger image than one instance (Hamano, 2013; Kawahara et al, 2019; Kawahara and Kumagai, to appear; Martin, 1962), which is akin to what Jäger and Rosenbach (2006) refer to as counting cumulativity . Moreover, D'Onofrio (2014) shows that in the bouba ‐ kiki effect, several phonetic/phonological features matter in determining the perceived roundness/angularity of visual images (e.g., vowel backness, voicing, and place of articulation), and that these effects are cumulative, which would remind phonologists of ganging‐up cumulativity (Jäger & Rosenbach, 2006).…”