“…Given the premise of the importance of playlists in the music industry and the growing research interest in generating playlists to meet the preferences of music consumers (Bonnin & Jannach, 2014;Choi, Khlif & Epure, 2020;De Mooij & Verhaegh, 1997;Hagen, 2015;Kamehkhosh, Jannach & Bonnin, 2018;Pichl, Zangerle & Specht, 2016;Sanchez, 2018), we seek to contribute to this area with a mathematical model for playlist creation based on consumer emotional utility (Lugos Abarca, 2024). Specifically, the model determines the playback order of songs, progressively increasing emotional utility.…”