A theory of structured experience

Ellis, Gary D.; Freeman, Patti A.; Jamal, Tazim; Jiang, Jingxian

doi:10.1080/11745398.2017.1312468

Cited by 58 publications

(54 citation statements)

References 65 publications

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“…A theme for a structured experience (such as a swim session at a camp) is defined as a set of verbal, physical, and interpersonal cues that invite participants to imagine they are in a different place, time, and/or set of circumstances (Ellis, Freeman, Jamal, & Jiang, 2017). Theming is a key strategy for creating engaging, immersive, and absorbing experiences among organizations in the leisure industries (Duerden, Ward, & Freeman 2015;Pine & Gilmore 2011).…”

Section: Background Themementioning

confidence: 99%

Does Theming Camp Experiences Lead to Greater Quality, Satisfaction, and Promotion?

Lacanienta

Ellis

Taggart

et al. 2018

JYD

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Using themes (such as the Wild West or Survivor or Star Wars) in camp settings may enhance the quality of camp activities and youths' overall camp experience. We evaluated the effect of theming camp experiences on the quality of subjective experiences of campers. Campers (N = 231) in 3 sessions of a residential 4-H camp participated in the study. One camp session was fully themed (all activities used tangible and intangible props, cues, and imaginary story contexts), a second was partially themed (intangible cues and stories only), and the third was not themed. Questionnaires measuring the quality of immediate subjective experiences (N=1,847) were completed following each of 8 activity sessions (e.g., climbing, fishing, swimming). Campers also completed a questionnaire for the purpose of overall camp evaluation at the end of their camp sessions. Activity-level data were analyzed using linear mixed modeling techniques. Ordinary least-squares regression was used to analyze campers' overall camp experiences. Results at the activity level revealed significant theme-by-activity interaction effects. At the camp level, a hypothesized causal sequence linking theme to likelihood to recommend was supported.

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Section: Background Themementioning

confidence: 99%

Does Theming Camp Experiences Lead to Greater Quality, Satisfaction, and Promotion?

Lacanienta

Ellis

Taggart

et al. 2018

JYD

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“…Deep structured experience (Ellis, Freeman, Jamal, & Jiang, 2017) is derived from literature on flow (Csikszentmihalyi, 1975), optimal experience (Jackson & Marsh, 1996), peak experience (Maslow, 1961;Privette, 1983;Privette & Bundrick, 1987), deep play (Ackerman, 1999), and fast-thinking (Kahneman, 2011). The theory of structured experience (Ellis et al, 2017) (Csikszentmihalyi, 1975;Kahneman, 2011;Mannell & Iso-Ahola, 1987;Maslow, 1961), deep structured experience is binary (Ellis et al, 2017); it varies as a dichotomy rather than a continuum.…”

Section: Background Quality Experience Indicatorsmentioning

confidence: 99%

“…The theory of structured experience (Ellis et al, 2017) (Csikszentmihalyi, 1975;Kahneman, 2011;Mannell & Iso-Ahola, 1987;Maslow, 1961), deep structured experience is binary (Ellis et al, 2017); it varies as a dichotomy rather than a continuum. People are either "in" or "out of" a state of deep structured experience at a given point in time.…”

Section: Background Quality Experience Indicatorsmentioning

confidence: 99%

“…Select techniques from these vast bodies of literature have been integrated into a theory of structured experience (Ellis et al, 2017). That theory was constructed on the premise that any structured activity encounter, or experience, such as an interpretive talk at a heritage site, a dining experience at a restaurant, or involvement in a spectator event, includes both observable behavior and a subjective experience component (Duerden et al, 2015).…”

Section: Techniques For Structuring Tourist Experiencesmentioning

confidence: 99%

“…That theory was constructed on the premise that any structured activity encounter, or experience, such as an interpretive talk at a heritage site, a dining experience at a restaurant, or involvement in a spectator event, includes both observable behavior and a subjective experience component (Duerden et al, 2015). From the perspective of observable behavior, the theory of structured experience proposes that the majority of tourist activities can be classified as being one of three types (Ellis et al, 2017): engagement, immersion, and absorption.…”

Section: Techniques For Structuring Tourist Experiencesmentioning

confidence: 99%

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Creating Experiences for Study-Abroad Tourists

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Immersive technology and cause‐related marketing: The role of personalization and value co‐creation

Luan,

Phan

2023

J of Consumer Behaviour

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This research conducted two studies to investigate the impact of immersive technology adoption on facilitating sustainable consumption behavior according to the perceived value co‐creation model. The first study used an online survey to examine the mediating effect of value co‐creation on the relationship between personalized values and sustainable behavioral intentions in adopting the 360‐degree video. In contrast, the second experimented to investigate the perceived value co‐creation model in adopting the virtual reality game. We collected 501 U.S. participants for watching the video about the presentation of a marine environment in Study 1, while recruited 92 college students in Taiwan to play the game regarding beach cleaning in Study 2. We found that immersive technologies can facilitate personalized values for value co‐creation, leading to increased intention to support, in this case, beach cleaning. The study provides theoretical contributions and managerial implications, providing evidence to show the potential of immersive technologies used in cause‐related marketing associated with sustainable consumption. Prior studies have shown that consumers perceive uncertain toward ethical attributes in sustainable consumption, leading to their low engagement. This research contributes to a solution of the problem by adopting immersive technologies to increase value co‐creation for purchasing cause‐related products.

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A theory of structured experience

Cited by 58 publications

References 65 publications

Does Theming Camp Experiences Lead to Greater Quality, Satisfaction, and Promotion?

Does Theming Camp Experiences Lead to Greater Quality, Satisfaction, and Promotion?

Creating Experiences for Study-Abroad Tourists

Immersive technology and cause‐related marketing: The role of personalization and value co‐creation

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