A Sustainable Medical Tourism FrameworkBased on the Enterprise ArchitectureDesign:The Case in Thailand

Abstract

Presently, medical tourism is a rapidly growing business in Thailand, while sustainable medicine is still being widely used as the basis for health policies. To improve the quality of life of people through holistic management, Enterprise Architecture (EA) is used as the strategic management concept in accordance with digital disruption. EAcombines both business and technology to align policies and establish governance. This paper presents a medical tourism framework based on the EA concept for sustainable development in Thailand. This novel framework has been developed both through comprehensive literature review as well as requirement analysis based on the i* model consisting of five layers including leadership, business, application, data, and technology. Moreover, the i* model is used to prove a relationship between the entities, especially the key stakeholders, the standards, and the compliance for each layer. The content validity and the kappa statistic were used for quantitative evaluation. This framework demonstrates that technology would contribute to enhance the medical tourism industry through the layers of data and application. Furthermore, the interoperability standard for health services, preventive medicine, and wellness activities are important for business layers. The proposed framework would generate advantages for the government in terms of good governance, transparency as well as process improvement.

An analysis of the possibilities and challenges of long stay tourism in Thailand

“…The retail sector in Thailand may be divided into seven major groups based on size, characteristics, products sold, and price, according to a Colliers Thailand analysis. 23 After the fourth quarter of 2004, the Bangkok retail market declined. It then rose in 2007, before sharply declining in response to the most recent financial crisis and the protests in 2008–2010.…”

A Smart Co-Operative Management Framework Based on an EA Concept for Sustainable Development

“…By utilizing these tools to create and assess the framework, it was possible to identify any gaps or potential improvement areas. CVI is a method that may have to be used to perform the acceptance of a framework component and ensure that the framework is consistent with the organization's broader innovation strategy [36,65,94].…”

“…Employing EA has a many benefits, including assisting businesses in better aligning their IT and business strategies [64]. The EA model, a framework for ensuring alignment between business and IT strategies and operating model guiding principles, is well-known worldwide [65]. Enterprise architecture can also help businesses improve efficiency, agility, timely supply of products and services, revenue expansion, and cost reduction.…”

Sustainable strategic management: A bibliometric analysis

“…Furthermore, SSM has also been applied in the semiconductor, food and medical and tourism industry, respectively, to assess the sustainability performance through an integrated strategic management model (Duman et al, 2018;Hsu et al, 2011;Mayakul et al, 2018).…”

“…SSM, being a multidisciplinary concept, brings in the contributions from diverse fields (Parnell, 2008) such as from the hospitality industry to measure the selection of environmentally sustainable strategies in formulating a competing advantage (Walsh & Dodds, 2017); automobile industry to stimulate the sustainability by smearing various business strategies and managerial insinuations (Wesseling et al, 2015); and banking industry to assess the sustainability practises through an integrated strategic multi‐criteria decision‐making model (Raut et al, 2017). Furthermore, SSM has also been applied in the semiconductor, food and medical and tourism industry, respectively, to assess the sustainability performance through an integrated strategic management model (Duman et al, 2018; Hsu et al, 2011; Mayakul et al, 2018). These applications and integration of SSM in various industries and domains have made reasonably essential for the researchers to review the studies pertaining to this area.…”