A study on the key factors influencing international franchisors’ choice of entry modes into China

Zhu, Ming-Sheng; Wang, Zhiqiong June; Quan, Hong Rose

doi:10.1007/s11782-011-0118-3

Cited by 11 publications

(5 citation statements)

References 39 publications

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“…Similar conclusions were drawn in a study conducted in China. It has been found that franchise enterprises are predecided to internationalize their business activities through franchising in countries that are geographically and culturally closer to the country of origin of the franchisor (Zhu et al, 2011).…”

Section: Resultsmentioning

confidence: 99%

The impact of external factors on implementation of franchising as a strategy of internationalization

Stanković¹

2021

Ekonomika preduzeća

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The aim of the paper is to emphasize the importance of franchising as a strategy of internationalization for SMEs and to identify external factors that can have an impact on the implementation of franchising as an internationalization strategy in the Republic of Serbia. The paper highlights the impact of external factors that are related to economic development and geographical and cultural distance between countries of origin of the franchisor and the franchisees on the implementation of franchising as an internationalization strategy. This paper is the first study on the impact of external factors on the implementation of franchising as a strategy of internationalization for SMEs from the Republic of Serbia. The findings show that external factors that are related to economic development and geographical and cultural distance between countries of origin of the franchisor and franchisees have an impact on the implementation of franchising as a strategy of internationalization. Franchise SMEs from the Republic of Serbia decide to implement franchising as an internationalization strategy in the markets of those countries that are at a similar level of economic development, which are geographically closer and that have a similar culture as the Republic of Serbia.

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Section: Resultsmentioning

confidence: 99%

The impact of external factors on implementation of franchising as a strategy of internationalization

Stanković¹

2021

Ekonomika preduzeća

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“…The international franchising literature identifies two streams of literature on the factors influencing the decision of a franchise to international: macrolevel and microlevel determinants. 2 The macro perspective of international franchising investigates various host country conditions such as culture (Baena and Cerviño 2014;Zhu, Wang, and Quan 2011;Alon 2006;Altinay and Wang 2006;Fladmoe-Lindquist and Jacque 1995;Kedia, Ackerman, and Justis 1995;Eroglu 1992;Huszagh, Huszagh, and McIntyre 1992), political environment (Baena 2012;Alon 2006;Eroglu 1992;Huszagh, Huszagh, and McIntyre 1992), geographic distance (Alon 2006;Baena 2012;Baena and Cerviño 2014;Dant and Grünhagen 2014), economic conditions (Eroglu 1992;Huszagh, Huszagh, and McIntyre 1992;Alon 2006), and legal or regulatory hurdles (Huszagh, Huszagh, and McIntyre 1992;Buchan 2014;Melo, Borini, and Ogasavara 2019) and their impact on international franchising. For example, low economic growth, intense competition, and unpredictable home demand that may decrease domestic profits will increase the propensity for international franchising.…”

Section: Literature Reviewmentioning

confidence: 99%

Migrant Density, Migrant Diversity, and International Franchising: A Knowledge‐Based Perspective

Mornah,

Erenay

2024

Thunderbird Intl Bus Rev

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This paper explores how migrant density and diversity influence international franchising through a knowledge‐based perspective. Using data from the World Franchise Network and U.N. immigration statistics from 1993 to 2013, the study finds that higher migrant density positively impacts international franchising activities, suggesting that a substantial presence of migrants facilitates knowledge transfer and network benefits. Conversely, migrant diversity tends to have a negative effect, indicating potential challenges in harmonizing diverse knowledge bases. However, this diversity can also enhance the positive impact of migrant density on franchising, as it enriches the cultural and knowledge pool. These findings suggest that firms can leverage migrant communities for international franchising success by tapping into their networks and expertise, and that immigration policies could be tailored to support this dynamic. Managers should consider engaging with migrants to navigate cultural nuances and market entry barriers in foreign territories.

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“…However, the study generally reviewed literature from developing countries without specifically identifying the major factors affecting the internationalization of small and medium-sized agricultural exporters in Nigeria. Zhu et al (2011) carried out a study on "the key factors influencing international franchisors' choice of entry modes into China". The study used primary data obtained through a questionnaire survey of 130 international franchise firms in China.…”

Section: Empirical Review Of Barriers To Smes Internationalizationmentioning

confidence: 99%

Appraisal of Major Factors Inhibiting the Internationalization of Small and Medium-Sized Agricultural Exporters in Nigeria

B.I.¹,

E.J.²

2023

African Journal of Agriculture and Food Science

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As domestic markets become saturated with competition and less profitable, businesses around the world are rapidly expanding their operations into foreign country markets to achieve business growth. This study was designed to address the major factors inhibiting the internationalization of small and medium-sized agricultural exporters in Nigeria. It determined the major reasons for internationalization by small and medium-sized agricultural exporters; examined the effectiveness of internationalization to their performance, among other objectives. The study adopted survey-based cross-sectional research design. Primary data were obtained from 348 managers and operators of small and medium-sized agricultural exporters using a structured questionnaire. The data obtained were analyzed and interpreted using descriptive statistics. The study made major findings in line with its objectives. On the basis of the findings, practical recommendations were made to guide policy-makers and players in the agricultural sector. Also, suggestions were presented to guide the trajectory and scope of similar future research.

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A study on the key factors influencing international franchisors’ choice of entry modes into China

Cited by 11 publications

References 39 publications

The impact of external factors on implementation of franchising as a strategy of internationalization

The impact of external factors on implementation of franchising as a strategy of internationalization

Migrant Density, Migrant Diversity, and International Franchising: A Knowledge‐Based Perspective

Appraisal of Major Factors Inhibiting the Internationalization of Small and Medium-Sized Agricultural Exporters in Nigeria

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