A Study on the Factors Affecting Intention of Using Online Banking Services in Vietnam

Le, Van Phuc; Huong, Song; Nguyen, Hoang Ngoc Linh

doi:10.1007/978-3-030-81435-9_14

Cited by 7 publications

(18 citation statements)

References 65 publications

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“…Similarly, in the use of technology, the perceived advantages and uses are essential factors that can stimulate the use of the technology (Kasilingam, 2020). It is also stated by Altin Gumussoy et al (2018), Le et al (2022), Mahyuni & Setiawan (2021), Ming & Jais (2022), and Pillai et al (2020). They mentioned that the perception of expediency has a positive and significant effect on the intention of use.…”

Section: Perceived Usefulnessmentioning

confidence: 92%

“…Harryanto et al (2018) mentioned that perceived ease of use could have a positive and significant impact on intention to use and that the more effortless operation of internet banking will attract customers to use internet banking. As well, the decisions of a study conducted by Ezeh & Nwankwo (2018), Le et al (2022), Mahyuni & Setiawan (2021), Ningsih et al (2021), and Pillai et al (2020) also stated that the higher the perception of ease that a person feels, the higher the intention to use it. Thus, the hypothesis obtained is: H 3 : Perceived ease of use positively and significantly affects intention to use.…”

Section: Perceived Ease Of Usementioning

confidence: 98%

“…For example, Alalwan et al (2018) identified performance expectancy, effort expectancy, hedonic motivation, price value, and perceived risk as determinants of the intention of using internet banking in Jordan. As for Vietnam, Le et al (2022) reported that some determining factors include perceived usefulness, perceived ease of use, user innovativeness, and government support. While in Nigeria, Ezeh & Nwankwo (2018) mentioned that the determining factors are perceived ease of use, perceived financial cost, and amount of information.…”

Section: Bank Of Indonesia Central Javamentioning

confidence: 99%

“…Technology Acceptance Model (TAM) has become a famous theoretical foundation for learning about the adoption of new information technologies and find it very useful to study adoption in various contexts connected to information technology (Altin Gumussoy et al, 2018;Chohan et al, 2022;Chuang et al, 2016;Le et al, 2022). Davis first put forward TAM in 1989, as this theory explains that users of the technology will make rational decisions regarding the use of the technology.…”

Section: Technology Acceptance Model (Tam)mentioning

confidence: 99%

“…Accordingly, one does not need to study its use much time. It identifies that the more ease of use of technology, the higher the potentiality of being allowed by users (Altin Gumussoy et al, 2018;Le et al, 2022). Harryanto et al (2018) mentioned that perceived ease of use could have a positive and significant impact on intention to use and that the more effortless operation of internet banking will attract customers to use internet banking.…”

Section: Perceived Ease Of Usementioning

confidence: 99%

See 4 more Smart Citations

Analysis of the factors of intention to use QRIS for MSMEs in Semarang City’s traditional market

Nurhapsari

Sholihah

2022

JEM

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Quick Response Indonesian Standard (QRIS) is the standardization of QR codes as a technology for payment systems established by Bank Indonesia on January 1, 2020. This standardization was formed to provide an easier and more efficient cashless payment system, especially for MSMEs. This study targets to analyze factors, namely product knowledge, perceived usefulness, perceived ease of use, and perceived risk of the intention of using QRIS in Traditional Market MSMEs in Semarang City. The model in this study was developed from the Technology Acceptance Model (TAM) framework and adapted to the context of MSMEs in Indonesia. This research uses an associative quantitative approach. The population in this study was traders in seven traditional markets in the Semarang City area. As empirical data was collected through a questionnaire involving 105 respondents from traders in the traditional market of Semarang City, then analyzed with SEM-PLS analysis techniques with SmartPLS software. The results showed that product knowledge, perceived usefulness, and perceived ease of use positively and significantly affected the intention of using QRIS. Then, perceived risk negatively and significantly affects the intention of using QRIS

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Section: Perceived Usefulnessmentioning

confidence: 92%

Section: Perceived Ease Of Usementioning

confidence: 98%

Section: Bank Of Indonesia Central Javamentioning

confidence: 99%

Section: Technology Acceptance Model (Tam)mentioning

confidence: 99%

Section: Perceived Ease Of Usementioning

confidence: 99%

See 3 more Smart Citations

Analysis of the factors of intention to use QRIS for MSMEs in Semarang City’s traditional market

Nurhapsari

Sholihah

2022

JEM

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Revisiting expectation confirmation model to measure the effectiveness of multichannel bank services for elderly consumers

Sinha

Singh

2022

IJOEM

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PurposeThis study aims to understand the expectations of elderly bank customers with mobile banking services and to measure its impact on their long-term satisfaction and continued intention. The study is based on two theories, expectations-confirmation theory (ECT) and hedonic adaptation theory.Design/methodology/approachA self-administered longitudinal survey was completed with a sample of 208 elder customers who do not use mobile banking services. Latent growth curve modelling approach was used to determine the change in their post-adoption experience over four time points.FindingsResults of the study confirm that the use of mobile banking services prolongs the duration of customer satisfaction and continued intention level, post-adoption, reinforcing the hedonic adaptation theory.Research limitations/implicationsMobile banking services are going to be a significant component of the multichannel banking agenda. But it might be interesting to review other digital channels of banking services. The key contribution of this study is that it measures the expectation-confirmation link of elderly customers with mobile banking services. The study sheds light on factors that positively influence customer inclination and adoption of multichannel banking services in the long run, which is important for the commercial success of such channels.Practical implicationsThe study highlights the importance of elder customers' pre-expectations, related dimensions which are important for post-adoption experiences of mobile banking services to improve customers' satisfaction and continued intention in the long run. This is crucial for the commercial success of banks.Originality/valueThis is the first such study that used the expectation confirmation model (ECT) and related it with hedonic adaptation theory to assess elderly customer's post-adoption satisfaction and continued usage of mobile banking services over time.

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Consumer adoption intention toward FinTech services in a bank-based financial system in Vietnam

Ngo

Nguyen

2022

JFRC

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Purpose This study aims to identify the key factors driving consumer adoption attention toward FinTech services in a bank-based financial system to lay a firm ground for further policy recommendations to promote the dual development of FinTech and the banking industry in Vietnam as well as other emerging economies similar banking system. Design/methodology/approach A technology acceptance model with a data set of 387 observations collected from a thorough research design is used and proceeded with probit regression. Findings The paper finds that existing bank users are holding a high intention to approach FinTech services regardless of involved costs and time, suggesting a traditional banking system to open up the collaboration channel with FinTech firms in prospective business areas. The findings also reveal an interestingly important position of consumers’ latent needs in inclining consumers to use FinTech services in Vietnam. Research limitations/implications In this study, the variable measurement is not comprehensive as the authors use a single question for each variable. Second, most of the respondents reside in two big cities of the country, which are currently witnessing the rising presence of FinTech companies. So, if the future penetration of FinTech firms reaches out of these big cities, a better research sample with a diversified geographic trait should be considered. Practical implications This study’s findings draw out valuable recommendations to bankers and especially policymakers to stimulate the future penetration of FinTech firms along with assuring and strengthening the important position of the banking sector in the economy. Originality/value This paper’s novelty lies in several aspects. First, this study provides a broad view of the market potentials for FinTech firms from the demand side on a wide range of FinTech services rather than focusing only on payment services as presented in previous studies. Besides, the paper also discovers a new factor attributing to the adoption intention of the FinTech end-users, the users’ latent needs. Third, these empirical results carry a considerable contribution to the limited literature on this topic in Vietnam. And, most importantly, this study’s findings significantly prove the noticeable contribution of consumers’ preference to the indisputable development of FinTech. This afterwards helps to shape viable governmental regulations to facilitate effective market penetration strategies of FinTech in accordance with nurturing the future strategic development of a bank-based financial system under the emergence of FinTech. Of which, the authors call for clear and official moves of the governmental bodies in facilitating the collaboration between FinTech and the banking system coupled with enhancing measures of customer protection in the financial field in Vietnam. The findings and the regulatory implications for our country could be a vital source and replicated for other emerging economies’ cases with similar traits of the financial system.

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A Study on the Factors Affecting Intention of Using Online Banking Services in Vietnam

Cited by 7 publications

References 65 publications

Analysis of the factors of intention to use QRIS for MSMEs in Semarang City’s traditional market

Analysis of the factors of intention to use QRIS for MSMEs in Semarang City’s traditional market

Revisiting expectation confirmation model to measure the effectiveness of multichannel bank services for elderly consumers

Consumer adoption intention toward FinTech services in a bank-based financial system in Vietnam

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