A Study on The Economic Impacts of Sports Activities Expenditure

김상훈,; 정은정,

doi:10.31308/kssm.22.5.1

Cited by 5 publications

(3 citation statements)

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“….3.1.2. Data Collection and Processing.Taking the sports economic parks in 31 provinces, autonomous regions, and municipalities directly under the Central Government (excluding Hong Kong, Macao, and Taiwan) as the survey object, the relevant information and data of local sports economic parks are collected through the State Sports General Administration, and the addresses, names, approval year, leading sports industry category, and other information are sorted into Excel 2020 software[24,25]. 1 : 4 million map spatial data of China are obtained through the National Basic Geographic Center.…”

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Sports Big Data Analysis Based on Cloud Platform and Its Impact on Sports Economy

Cheng

Song

2021

Mathematical Problems in Engineering

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The service information system is constantly transforming to a networked information model, and domestic hardware equipment is constantly updated. Independent controllability has also become the basic requirement of the new information age. With the development of the information age and the new era of independent control, more and more services and applications will also be deployed on autonomous and controllable cloud platforms. With the rapid development of Internet technology in the information age and the resulting changes in productivity, people can record, store, and transmit more and more information. When information becomes recordable, storage, and easy to transmit, information becomes modern meaning nowadays, an era of information explosion characterized by massive, volatile, timely transmission, and diverse forms has truly come, forming what is now called the “big data era”. This article mainly introduces the analysis of sports big data based on the cloud platform and the research on the impact on the sports economy and intends to provide ideas and directions for the analysis of sports big data and the research on the impact on the sports economy. This paper proposes a cloud platform-based sports big data analysis and research methods for its impact on the sports economy, including the use of Hadoop cloud platform big data processing systems and support vector regression algorithms for cloud platform-based sports big data analysis and sports economy. The experimental results of this paper show that the average correlation between sports big data analysis and sports economic development is 0.5155, and appropriate cloud platform-based sports big data analysis plays a positive role in promoting sports economic development.

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confidence: 99%

Sports Big Data Analysis Based on Cloud Platform and Its Impact on Sports Economy

Cheng

Song

2021

Mathematical Problems in Engineering

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“…At the same time, consumers are more rational in buying sports products. Especially when there is an imbalance in the supply and demand structure of service-oriented sports products in China, the supply of service-oriented sports products that consumers need, such as those that can meet people's needs for sports entertainment, fitness, and fitness knowledge, are seriously inadequate, but the city signs [7]. However, there is an oversupply of sports products such as large-scale cultural and sports venues and competitive sports events.…”

Section: The Contradiction Between Supply and Demand Of Sports Productsmentioning

confidence: 99%

Computer Multimedia Network Assisted Teaching Reform of Chinese Language and Literature Major

2021

IJMC

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In the context of continuous improvement and upgrading of big data technology, sports product marketing has ushered in new development opportunities, as well as difficulties and challenges. This article uses research methods of literature and logical analysis to sort out the development process of sports product marketing in the Internet era, analyze the opportunities and dilemmas of sports product marketing under the background of big data, and propose the use of scientific and technological research and development to promote sports brand promotion and online and offline integration promote optimization strategies such as market promotion and promotion of business model innovation with the big sports industry ecology.

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“…Hidden market behaviors caused by low-level and low-level sponsors playing the "side ball" belong to the hidden market problem generated by the internal system of the event. If Konka failed to become the official sponsor of the 2008 Olympic Games, on the eve of the Olympic Games, it named the sailing boat "Konka" and became a strategic partner and sponsor of the Chinese Sailing and Windsurfing Association and the sports team, and took [7][8]. Most of this type of hidden market behavior is on the edge of legality and illegality, and it is difficult to regulate and judge, but the impact is extremely serious.…”

Section: Competitive Sponsorshipmentioning

confidence: 99%

Prevention and Resolution of Hidden Market Behaviors in Sports Events

Cheng¹

2021

FSR

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The phenomenon of sponsorship of sports events has become a hot topic in the sports field. The exclusiveness and high risk of its sponsorship have caused the hidden market behavior of sports events to emerge one after another, seriously threatening the rights and interests of sponsors and other stakeholders. It can be regulated and governed in order to more effectively regulate and govern the implicit market behavior of sports events and clarify the value composition of sports events on which the implicit market behavior depends. This research uses the literature data method and logical analysis method to analyze specific cases and finds that the event value on which implicit market behavior depends is the value of the sports event itself, the driving or promotion value of the sports event, and the social evaluation value of the sports event. This divides the types of hidden market behavior into event element type, media resource type, and sponsorship competition type, and then proposes prevention and resolution strategies.

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A Study on The Economic Impacts of Sports Activities Expenditure

Cited by 5 publications

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Sports Big Data Analysis Based on Cloud Platform and Its Impact on Sports Economy

Sports Big Data Analysis Based on Cloud Platform and Its Impact on Sports Economy

Computer Multimedia Network Assisted Teaching Reform of Chinese Language and Literature Major

Prevention and Resolution of Hidden Market Behaviors in Sports Events

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