A Study on the Causal Process of Virtual Reality Tourism and Its Attributes in Terms of Their Effects on Subjective Well-Being during COVID-19

Abstract

In the landscape of Covid-19 pandemic, people’s well-being, to some extent, can be affected through virtual reality tourism because it has the opportunity to enhance their level of well-being and destination recovery. To verify this empirically an investigation was conducted among people who used Quanjingke, the largest tourism-related virtual reality website in China, during the pandemic. The specific the aim of this paper is to prove the effectiveness of virtual reality tourism in promoting people’s subjective well-being. Hence, an integrated model with the constructs of peripheral attribute, core attribute and pivotal attribute, presence, perceived value, satisfaction, and subjective well-being was proposed and tested. The results indicate that attributes of virtual reality tourism have a positive effect on presence during virtual reality experiences, which positively influences perceived value. The values of virtual reality tourism perceived by tourists result in their satisfaction. Eventually, it was found that tourists’ subjective well-being is improved due to their satisfaction with virtual reality tourism. Practical suggestions are also provided based on the findings.

Tourism Empowerment In Society 5.0 Era: Virtual Reality For Covid-19

“…The architecture of the tourist attraction information system, where objects can be seen in this system, is taken using a 360 0 camera. Then go through a Virtual reality geography process that users can later access via mobile or computer via the internet [15]. In the implementation phase, the author applies the design results made using the PHP and HTML languages.…”

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“…In the COVID-19 pandemic, due to its limited access to the destination in person, tourist attachment with VR technology will help to keep the destination in mind and thus affect their future behavioral intention towards the destination (El-Said & Aziz, 2021). Li, Song, and Guo (2021)' study in a COVID-19 pandemic study, reveals that system attributes significantly impact on tourist perceived VR presence.…”

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“…Through a questionnaire survey and in-depth interviews, Chao [26] concluded that VRbased scientific experiments can expose people to events and objects that they would not otherwise experience in their everyday lives, thereby enhancing autonomous learning motivation. Li et al [27] reported that VR increased tourist wellbeing and positively affected perceived value. Chiao et al [28] examined the impact of virtual-tour-based platforms with different statistical indices (e.g., p-value and R-squared) for cultural tourism education.…”