A Study on Classification of Apparel Product Quality Characteristics Based on Customer Satisfaction

Ahn, Min-Young; Park, Jae-Ok

doi:10.5850/jksct.2007.31.5.765

Cited by 4 publications

(1 citation statement)

References 6 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…First of all, this paper collects and refers to the research results of Yen et al [25]'s cultural fashion design measurement index, Liu et al [3]'s new Chinese-style clothing purchase intention scale based on the product quality theory, Kim et al [26]'s clothing design evaluation standard scale based on consumer perspective, Yu et al [16]'s men's shirt custom customer perceived value evaluation scale, Chi et al [19]'s environment-friendly clothing consumer perceived value scale, and Ahn et al [27]'s 6-dimensional clothing product quality measurement scale oriented to customer demand. According to the above research results, an interview questionnaire was designed.…”

Section: Exploring the Element Factors For Evaluating The Customer Pe...mentioning

confidence: 99%

Research on Customer Perceived Value Evaluation of New Chinese-Style Clothing Based on PSO-BP Neural Network

Shu

2022

Scientific Programming

View full text Add to dashboard Cite

In the current era that consumers pursue personalized experience, in order to optimize the customer experience of new Chinese-style clothing products and improve the evaluation procedures of new Chinese-style clothing products, based on the theory of customer perceived value, this paper constructs the evaluation index and evaluation model of new Chinese-style clothing customer perceived value. This study is divided into three stages: firstly, through literature research and interview, thirty-seven elements of the evaluation index of customer perceived value of new Chinese-style clothing are defined; secondly, through questionnaire survey and exploratory factor analysis, seven dimensions of the evaluation index of the customer perceived value of new Chinese-style clothing were extracted, which were cultural and educational value, aesthetic value, creative value, green value, engineering value, social value, and quality value, respectively; thirdly, we propose a PSO-BP neural network to evaluate the customer perceived value of new Chinese-style clothing, and we choose twenty-two and eight new Chinese-style clothing as training samples and test samples, respectively. The experimental results show that the PSO-BP neural network can accurately evaluate the customer perceived value of new Chinese-style clothing, and its error is controlled by 2.5% compared with the traditional BP neural network. The research results show that enterprises can improve the quality of product design through the new Chinese-style clothing customer perceived value evaluation indicators and models, and then improve their sustainable competitive advantage, so as to achieve the sustainable development of the new Chinese-style clothing industry ultimately.

show abstract

Section: Exploring the Element Factors For Evaluating The Customer Pe...mentioning

confidence: 99%

Research on Customer Perceived Value Evaluation of New Chinese-Style Clothing Based on PSO-BP Neural Network

Shu

2022

Scientific Programming

View full text Add to dashboard Cite

show abstract

Analysis of Product Quality Characteristics Using QFD for Food Waste Disposer Development from Customer Perspective

Lee

Lee²

2012

Journal of the Korea Safety Management and Science

View full text Add to dashboard Cite

Analysis of Consumer's Perception and Product Satisfaction·Dissatisfaction with Urban Outdoor Wear based on Kano Model: Focused on University Students

Jun¹,

Kim²,

Kim³

et al. 2016

Fashion & Textile Research Journal

View full text Add to dashboard Cite

: This research was designed to figure out the perception and attitude of university students toward urban outdoor wear and to provide the guidelines for product quality improvement using Kano model. A total of 270 responses were analyzed by SPSS 20.0 through frequency and factor analysis. Respondents' levels for outdoor activity & outdoor products possession being still low, steady growth in urban outdoor wear market is expected. A total of eight quality factors were identified through factor analysis; suitability, production quality, functionality, ease of care, fabric performance, portability, fashionability, and symbolism. Based on Kano model, quality factors of urban outdoor wear were categorized into three groups: one-dimensional; indifferent; and must-be quality factor. It was found that consumers were satisfied with urban outdoor wear only when it meets the needs for suitability for body types and ease of care, meaning that manufactures should be cautious not to lose these features. Being must-be quality factor, production quality(form stability, quality of subsidiary materials), and fabric performance such as colorfastness should be basically satisfied. The relative importance of each quality feature on satisfaction/dissatisfaction was investigated using CSC(customer satisfaction coefficient). Based on the CSC, every item was classified again. Attractive quality features with large CSC were shown in suitability factor. Must-be quality features with small CSC were mainly shown in functionality and fabric performance factors. These findings imply that manufactures of urban outdoor wear should not only maintain the production quality but also focus on suitability features to differentiate their product with previous products.

show abstract

A Study on Classification of Apparel Product Quality Characteristics Based on Customer Satisfaction

Cited by 4 publications

References 6 publications

Research on Customer Perceived Value Evaluation of New Chinese-Style Clothing Based on PSO-BP Neural Network

Research on Customer Perceived Value Evaluation of New Chinese-Style Clothing Based on PSO-BP Neural Network

Analysis of Product Quality Characteristics Using QFD for Food Waste Disposer Development from Customer Perspective

Analysis of Consumer's Perception and Product Satisfaction·Dissatisfaction with Urban Outdoor Wear based on Kano Model: Focused on University Students

Contact Info

Product

Resources

About