2019
DOI: 10.29114/ajtuv.vol3.iss1.109
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A Study of Small and Medium - Scale Enterprises (SMES) Owners’ Resources Mobilisation and Innovative Culture in South-West, Nigeria

Abstract: This study examined resource mobilisation and innovative culture of small and medium-scale enterprises (SMEs) owners in South-West, Nigeria. Five research questions were raised. The study adopted the descriptive survey research design. The sample comprised one thousand, four hundred and seventeen (1417) SME owners / managers out of which one thousand, three hundred and eighty-two (1382) responded appropriately, this showed 97% response rate. Data were collected using two instruments; these are Resource Mobilis… Show more

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“…The National Innovation Initiative (NII) in Bukki (2018) defines innovation as "the inter-section of invention and insight, leading to the creative or social and economic value "Innovation is "value" the creation of value, adding value to customer's satisfaction-"delighting the customers". Innovation is the basis of all competitive advantages, the means of anticipating and meeting customer needs and the method of utilization of technology.…”
Section: Concept Of Innovation and Innovative Culturementioning
confidence: 99%
“…The National Innovation Initiative (NII) in Bukki (2018) defines innovation as "the inter-section of invention and insight, leading to the creative or social and economic value "Innovation is "value" the creation of value, adding value to customer's satisfaction-"delighting the customers". Innovation is the basis of all competitive advantages, the means of anticipating and meeting customer needs and the method of utilization of technology.…”
Section: Concept Of Innovation and Innovative Culturementioning
confidence: 99%