A Rise of Public Interest in Aesthetic Facial Surgery Procedures During the COVID-19 Pandemic: A Google Trends Analysis

Siringo, Nicolette V.; Boczar, Daniel; Berman, Zoe P; Chaya, Bachar F.; Rodriguez, Eduardo D.

doi:10.1093/asj/sjab155

Cited by 6 publications

(14 citation statements)

References 4 publications

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“…15 Siringo et al extended the prior study by including the previous terms as well as several additional synonyms (e.g., lip flip, nose job, cheek filler, chin implant) and evaluated trends up to December 2020. 14 They likewise demonstrated increased interest from March 2020 to December 2020 in procedures related to the lips (156.3%), eyes (136.7%), and nose (37.2%). Our study confirms these results signifying the public's interest in facial plastic surgery and procedure during the COVID-19 pandemic.…”

Section: Discussionmentioning

confidence: 93%

“…12,13 Patients' personal economic stability during this time may partly influence their interest in pursuing facial plastic procedures. 14 Potentially owning to the stimulus checks causing an economic upturn and decreasing spending from social gatherings, some patients may have had extra money to spend on facial plastic procedures. We postulate that the combination of restricted social gatherings, increased use of the virtual platform, and financial security may explain the increase interest in facial plastic procedure during the COVID-10 pandemic, although future studies should seek to evaluate these associations.…”

Section: Discussionmentioning

confidence: 99%

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Has the COVID-19 Pandemic Impacted Interest in Cosmetic Facial Plastic Surgery? A Google Trends Analysis

et al. 2022

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Facial cosmetic surgery trends are evolving in the current climate of the coronavirus disease 2019 (COVID-19) pandemic. The aim of this study was to evaluate public interest in elective facial plastic surgery during the COVID-19 pandemic including the period of the COVID-19 vaccine distribution using Google Trends. A Google Trends analysis was completed using popular terms related to facial cosmetic surgery and procedures from March 2017 to August 2021. Three stages were identified (baseline, pre-COVID-19 vaccine distribution, and post-COVID-19 vaccine distribution). Descriptive statistics were calculated and two-tailed t-tests were performed between the pre-vaccine and the post-vaccine phases. Linear regression analysis was also performed to determine percent deflection of search terms. There was significantly greater interest in facial aesthetic procedure search terms, except for tear trough filler, during the post-COVID-19 vaccine phase compared with the pre-COVID-19 vaccine phase. There was greater interest in lower facial procedure interest during this phase compared with upper facial procedures (p-value = 0.0011). The search terms with the greatest deflection percentage during the post-vaccine phase were lip filler, brow lift, and lip flip. There continues to be high demands of facial plastic surgery and procedures despite COVID-19 pandemic.

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Section: Discussionmentioning

confidence: 93%

Section: Discussionmentioning

confidence: 99%

Has the COVID-19 Pandemic Impacted Interest in Cosmetic Facial Plastic Surgery? A Google Trends Analysis

et al. 2022

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“…10 In addition, patients who were previously hesitant to undergo cosmetic surgery now had more postoperative recovery time: working from home, social distancing, and use of masks in public settings minimized social judgments relating to bruising and swelling. 20,21 Stimulus checks and reduced expenses from lack of social gatherings could have further motivated patients to undergo cosmetic procedures. 21 Rises in social media engagement, as observed during the COVID-19 pandemic, are associated with more body and facial dissatisfaction, along with depression.…”

Section: Discussionmentioning

confidence: 99%

Assessing the Impact of COVID-19 on Facial Aesthetic Surgery Search Interest

et al. 2023

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The global COVID-19 pandemic reshaped many components of modern health care practice. Before the pandemic, research was beginning to demonstrate the impact of self-facing cameras, selfie images, and webcams on patient interest in head and neck (H&N) aesthetic surgery. We sought to determine temporal changes in patient interest in aesthetic surgery of the H&N as compared with the rest of the body because of COVID-19, and the subsequent surge in Web-conferencing and telecommunication. The 2020 Plastic Surgery Trends Report produced by the American Society of Plastic Surgeons was used to identify the 5 most common aesthetic surgical procedures performed on the H&N and the rest of the body for 2019: blepharoplasty, face lift, rhinoplasty, neck lift, cheek implant, and breast lift, liposuction, tummy tuck, breast augmentation, and breast reduction, respectively. Google Trends filters, which provide relative search interest for greater than 85% of Internet searches, were applied to gauge interest from January 2019 to April 2022. Relative search interest and mean interest were plotted as a function of time for each term. Our findings demonstrate a sharp decline in online aesthetic surgery interest in March 2020, coinciding with the beginning of the COVID-19 pandemic for both the H&N and the rest of the body. Search interest increased shortly after March 2020 and reached values greater than those of the prepandemic year (2019) in 2021 for rest of the body procedures. After March 2020, there was a brief, sharp increase in search interest for rhinoplasty, neck lift, and facelift, whereas patient interest in blepharoplasty increased more gradually. There was no increase in search interest for H&N procedures as a result of COVID-19 when using the mean values of the included procedures, although current interest has returned to prepandemic levels. The COVID-19 pandemic caused a disruption of normal trends in aesthetic surgery interest, with a sharp decline in search interest in March 2020. Afterward, there was a sharp increase in rhinoplasty, face lift, neck lift, and blepharoplasty interest. Patient interest in blepharoplasty and neck lift has remained elevated compared with 2019. Interest in rest of the body procedures has returned to and even surpassed prepandemic levels.

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Section: Introductionmentioning

confidence: 99%

“…The substantial overall increase in demand for cosmetic facial surgeries, as well as minimally invasive procedures, engender the need to minimize the risk of inadvertent complications and maximize safety ( 4 , 5 ). This spike in demand has been attributed to an increasing preoccupation with virtual platforms and engagement with social media, especially during the COVID-19 pandemic ( 4 , 6 ). Knowledge of the localization of the STA and a thorough understanding of its topographical anatomy and clinically relevant arterial variations are crucial for improving safety in surgical and aesthetic procedures involving the vascularized region.…”

Section: Introductionmentioning

confidence: 99%

The Superficial Temporal Artery

Daskalopoulou

Matsas

Chrysikos

et al. 2023

ama

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Objective. The aim of this review was to present the vascular pattern of the STA, as well as anatomical variations, and to accentuate the areas which should be taken into consideration during manipulations along the course of the artery.Background. The STA may be encountered during several aesthetic procedures on the face, and iatrogenic trauma could be an incriminating factor of diverse sequelae. The constant increase in demand for facial aesthetic procedures has rendered it imperative to maximize safety and patient satisfaction.Methods. We conducted a narrative literature review using the electronic databases of PubMed and Google Scholar, retrieving studies concerning the anatomy and variations of the STA. Moreover, we identified registered clinical cases presenting complications which involved the artery.Discussion. The anatomic morphology of the STA is described and classification systems summarized, on the basis of the studies retrieved. In addition, the STA is related to defined landmarks, and specific danger zones are emphasized. Finally, the clinical significance of the artery is reflected in registered cases of adverse events following specific aesthetic surgeries.Conclusion. Thorough knowledge of the anatomical variability of the STA, and awareness of the danger zones involved in aesthetic procedures, combined with intraoperative vigilance could increase safety and minimize the advent of relevant sequelae.

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A Rise of Public Interest in Aesthetic Facial Surgery Procedures During the COVID-19 Pandemic: A Google Trends Analysis

Cited by 6 publications

References 4 publications

Has the COVID-19 Pandemic Impacted Interest in Cosmetic Facial Plastic Surgery? A Google Trends Analysis

Has the COVID-19 Pandemic Impacted Interest in Cosmetic Facial Plastic Surgery? A Google Trends Analysis

Assessing the Impact of COVID-19 on Facial Aesthetic Surgery Search Interest

The Superficial Temporal Artery

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