A Review on the Emergence and Growth of Halal Studies

Aziz, Noreen Noor Abd; Aien, Nurul; Aziz, Nurul Ashykin Abd; Omar, Zurina; Hassan, Wan Hartini Wan

doi:10.1016/s2212-5671(15)01204-6

Cited by 18 publications

(16 citation statements)

References 8 publications

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“…Outstandingly, there are some studies in which models are not based on a specific theory, rather on an independent set of variables (Aziz and Chok, 2013;Awan et al, 2015;Borzooei and Asgari, 2014;Jamal and Sharifuddin, 2015;Shaari and Arifin, 2010). Some of the authors have also embraced qualitative methods to study the halal purchase behaviour (Aziz et al, 2015;Hassan and Pandey, 2019;Hassan and Sengupta, 2019;Shahid et al, 2018;Potluri and Potluri, 2017). Although researchers have examined halal buying behaviour using various theoretical perspectives, most of the studies seem to converge on using either the TRA, the TPB or any of their extended versions.…”

Section: Literature Reviewmentioning

confidence: 99%

An integrated model of brand experience and brand love for halal brands: survey of halal fast food consumers in Malaysia

Khan¹,

Mohammad

Muhammad

2020

JIMA

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Purpose This study aims to develop, propose and test an integrated framework of brand love and brand experience in the context of halal industry. Particularly, this study investigates the relationship of brand experience and brand love concepts with several outcome variables such as brand trust, brand satisfaction, brand loyalty purchase intention and word of mouth. Design/methodology/approach A structured questionnaire has been constructed using scales from past studies. Hypotheses have been tested using partial least square structural equation modelling methodology. Findings This study has found that brand experience is a significant determinant of brand love. Further, brand love has a significant influence on trust, satisfaction and loyalty. Both variables, brand experience and brand love, have either direct or indirect influences on several branding-related outcome variables such as brand trust, brand satisfaction and brand loyalty. Research limitations/implications This study has been conducted only using cross-sectional sample of one country, which may limit the generalisations. However, the results of this study offer valuable insights for the brand managers in the halal sector. Originality/value Previous studies pertaining to halal food consumption have focussed more on understanding the attitude or the buying intention of the consumers. Only few studies have attempted to investigate the branding aspect of halal food consumption. This study is one of its kinds, which offers a comprehensive framework by incorporating important brand-related antecedents and outcome variables to understand the branding aspect of the halal food consumption behaviour.

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Section: Literature Reviewmentioning

confidence: 99%

An integrated model of brand experience and brand love for halal brands: survey of halal fast food consumers in Malaysia

Khan¹,

Mohammad

Muhammad

2020

JIMA

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“…As mention earlier that halal is not limited to food but also all aspects of a Muslim's life. And, by the rapid growth of Muslims population in the worldwide, the awareness of Muslims consumers about halal cause the demand of halal products either for food or non-food products has been on the rise (Abd Aziz, et al, 2015). The global halal industry has now diversified into several sectors besides food and beverage include pharmaceuticals, cosmetics, supply chain and logistics, health products, toiletries, medical, banking and finance, as well as trading (Ramli, et al, 2018) and lifestyle including halal travel and fashion (Elasrag, 2016).…”

Section: Concept Of Halal Foodmentioning

confidence: 99%

Halal Food and Young Muslims' Purchase Intention in Indonesia (Case Study in Jayapura, Papua Province)

Pratiwi¹

2018

International Journal of Islamic Economics and Finance Studies

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The main purpose of this research is to examine the factors influencing young Muslims' intention to purchase halal food in a non-Muslim majority province in Indonesia, Papua province. The data were collected from 97 young Muslims using a structured questionnaire. The research investigates on five factors that affect the intention to purchase halal food using Theory of Planned Behavior (TPB) including attitude, subjective norm, perceived behavioral control and additional variables i.e brand awareness and knowledge. The internal consistency reliability test indicated that all scale items were proven reliable and valid. The multiple regression was used to analyze the relationship between independent variables and dependent variable. The result showed that attitude and perceived behavioral control significantly influenced the intention to purchase halal food among young Muslims in Papua. Meanwhile, brand awareness, subjective norm and halal knowledge did not show a significant influence towards young Muslims' purchase intention.

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“…Konstruk teori ini ditambahkan kemudian, dan menciptakan pergeseran dari theory of reasoned action ke theory of planned behavior. Dalam penelitian terdahulu ditemukan bahwa konstruk TPB ISSN : 1979-7400 E-ISSN: 2774-5163 berpengaruh terhadap minat perilaku (Aziz et al, 2015;Hasyim, 2018Hasyim, , 2019Pavlou & Chai, 2002;Rouibah, 2009;Shalender & Sharma, 2021;Simamora & Djamaludin, 2020;Wong et al, 2018). Kemudian dalam Extended TPB, dalam penelitian Paco & Rodrigues (2014) menemukan bahwa pengalaman masa lalu (pengalaman) juga membentuk motivasi niat.…”

Section: Teori Perilakuunclassified

Adopsi Teori Perilaku Berencana dalam Menganalisis Niat Melakukan Wakaf Tunai

Hasyim¹,

Nurohman²

2021

Among Makarti

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Wakaf merupakan salah satu bentuk sedekah yang dianjurkan dalam Islam. Wakaf tunai dianggap sebagai metode yang praktis karena mudah dan terjangkau untuk disumbangkan dibandingkan dengan bentuk wakaf lainnya. Penelitian ini bertujuan untuk menganalisis niat individu untuk berwakaf tunai. Adapun pendekatan yang dilakukan dengan mengadopsi teori perilaku berencana (extended theory of planned behavior/ TPB). Penelitian dilakukan dengan mengambil 96 responden yang ada di Soloraya dengan teknik clustered random sampling. Analisis data menggunakan regresi linier berganda dengan menggunakan software SmartPLS. Hasilnya menunjukkan bahwa variabel sikap, kontrol perilaku dan pengalaman berpengaruh terhadap niat sesorang dalam melakukan wakaf tunai. Sementara norma subyektif tidak berpengaruh atas niat seseorang dalam melakukan wakaf tunai.

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A Review on the Emergence and Growth of Halal Studies

Cited by 18 publications

References 8 publications

An integrated model of brand experience and brand love for halal brands: survey of halal fast food consumers in Malaysia

An integrated model of brand experience and brand love for halal brands: survey of halal fast food consumers in Malaysia

Halal Food and Young Muslims' Purchase Intention in Indonesia (Case Study in Jayapura, Papua Province)

Adopsi Teori Perilaku Berencana dalam Menganalisis Niat Melakukan Wakaf Tunai

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