Abstract. In view of the practical needs of the intelligent transportation business collaboration, a model on intelligent traffic business collaboration is established. Aarchitecture of intelligent traffic cloud platformfor high speed road is proposed which realizes the loose coupling of each intelligent traffic business module.Based on custom technology in database design, it realizes the dynamic customization of business function which means that different roles can dynamically added business functions according to the needs. Through its application in the development and implementation of the actual business system, the architecture is proved to be effective and feasible.