A Review of Role of Information Diffusion Methods of Proven Crop Technologies: The Case of Metekel Zone, North-West, Ethiopia

Abstract

The farming system of Ethiopia, mainly the study location, is still traditional. Based on this, the lives of majority of the population were not improved even it is worsening from time time. For this phenomenon, different factors contributed a lot directly or indirectly; some of them were shortage of infrastructure, poor extension system, low-adoption of agricultural technology, shortage of dissemination of crop technologies to end users, poor management system, lack of capital, low rate of acceptance of full agricultural packages, unusual traditions, religious beliefs, and others. Thus, this particular review paper was designed with the objective to identify, prioritize, and recommend dissemination means or methods of improved crop technologies information for the study area (Metekel Zone). So far, we made critical review on dissemination of improved crop technologies to final users and got the following methods, that is, mass media, television, radio programming, field days, demonstrations, phone, training, religious institutions, newspaper, and journal (article) as crop technologies dissemination methods. However, the information or service to be delivered to end users depends on the accessibility and preference of the dissemination method. Therefore, we evaluated and confirmed that, field days, demonstrations, trainings, and phone service respectively were the most important crop technologies promotion methods for the study area,