A Pesquisa em Estratégia e Sustentabilidade: Proposta de Agenda de Pesquisa a Partir de um Estudo Bibliométrico

Abstract

Este trabalho teve como objetivo compreender a estrutura intelectual que conecta os temas Estratégia e Sustentabilidade, a partir da análise da produção acadêmica em periódicos de alto fator de impacto, por intermédio de uma pesquisa bibliométrica. A justificativa deste estudo se deve ao fato da aparente inexistência de uma revisão que conecte a relação de estratégia e sustentabilidade, apesar de muitos pesquisadores reconheçam o tema como um desafio estratégico para as empresas. O método de pesquisa foi o bibliométrico e a coleta de dados ocorreu na plataforma ISI Web of Science. De acordo com os resultados, a publicação de artigos sobre estratégia e sustentabilidade tem aumentado consideravelmente nos últimos anos. Os resultados indicam que três bases intelectuais têm influenciado o estudo de estratégia e sustentabilidade: a primeira trata da relação da sustentabilidade e competitividade; a segunda está relacionada aos recursos/capabilities para a vantagem competitiva com sustentabilidade; a terceira, a influência do ambiente na vantagem competitiva considerando a sustentabilidade. Ao final se sugere um conjunto de estudos futuros com base nos resultados. Palavras-chave:Sustentabilidade; Estratégia; Vantagem Competitiva; Gestão Sustentável; Bibliometria. RESEARCH IN STRATEGY AND SUSTAINABILITY: PROPOSAL OF A RESEARCH AGENDA FROM A BIBLIOMETRIC STUDY ABSTRACTThis work aimed to understand the intellectual structure that connects the themes of Strategy and Sustainability, from the analysis of academic production in high impact factor journals, through a bibliometric research. The justification for this study is due to the fact that there is no review that connects the strategy and sustainability relationship, although many researchers recognize the theme as a strategic challenge for companies. The research method was bibliometric and data collection took place on the ISI Web of Science platform. According to the results, the publication of articles on strategy and sustainability has increased considerably in recent years. The results indicate that three intellectual bases have influenced the study of strategy and sustainability: the first deals with the relation of sustainability and competitiveness; The second is related to the resources / capabilities for the competitive advantage with sustainability; The third, the influence of the environment on the competitive advantage considering sustainability. A set of future studies based on the results is suggested. Keywords RESUMENEste trabajo tuvo como objetivo comprender la estructura intelectual que conecta los temas Estrategia y Sostenibilidad, a partir del análisis de la producción académica en periódicos de alto factor de impacto, por intermedio de una investigación bibliométrica. La justificación de este estudio se debe al hecho de la aparente inexistencia de una revisión que conecte la relación de estrategia y sostenibilidad, a pesar de que muchos investigadores reconocen el tema como un desafío estratégico para las empresas. El método de investigación fue el...

Sustainability as a Puzzle Will Be A Portuguese Utopia

“…Talking about sustainability implies associating a range of issues related to the preservation of the environment (Hart, 1980), as a form of concern for social ecology (Lélé, 1988;Hart, 2005), with its strategic use by companies (Bansal, 2002), as a way of holding a competitive advantage (Dutra, 2008), designing flexible and intelligent companies in relation to their competitors due to the rate of cooperation, coordination and innovation between them (Boxall, 1996;Silveira & Miranda, 2011), as a new way of managing people (Liebowitz, 2010;Parente & Fischer, 2014), as a way for states to pour their policies into society (Porter & Van Der Linde, 1995), as a form of spatial and cultural demonstration (Sachs, 2002), as a purpose of favouring companies through their exercise (Wagner, 2010), as an emphasis on the business contribution to sustainable development (Hahn, Figge, Liesen & Barkemeyer, 2010), as a way of reacting to global pressures, changes in the community, technology, climate, politics, the financial world and demographic variations (Ulrich, 2011) and as a source of inspiration for scientific research in a wide range of areas such as strategy and organisations, operations and logistics management, science management and innovation technology (Marques, Kniess, Meira & Ruiz, 2017).…”