“…The vast majority of the literature present in the area so far usually discusses the development of products focused on these users or the existing discussions of the dynamics of the artifact-ergonomics-user relationship, since they need specific adaptations that are treated, discussed and applied in suggestions of product prototypes. Dalsin, Schemes, and Giuliano (2019), more contemporary, approach the perception of obese elderly women with clothing products, identifying a double socially constructed difficulty, however, the authors noticed the change in the scenario that starts from the base, that is, of people who suffer from these types of prejudices, as currently there are environments of empowered women who increasingly seek to retake their spaces in society and ensure that they are heard. In turn, it is up to designers and collaborators, as treated by Martins (2019), to take advantage of this market niche and take advantage of opportunities Research, Society and Development, v. 9, n. 9, e224996857, 2020 (CC BY 4.0) | ISSN 2525-3409 | DOI: http://dx.doi.org/10.33448/rsd-v9i9.6857 based on new market trends, placing the user at the center of product development and ensuring that their needs are fully met.…”