A Model of ‘Creative Experience’ in Creative Tourism

Factors Involved in Assessing Capacity of Creative Tourism: Case Study - Tabriz City in Iran

“…The respondents have believed that the sense of need for personal development both physically and mentally and creativity is one of the most important factors. Tan et al [17] have emphasized on the creative experience, consisting three main elements of learning, awareness, and necessity. An important consideration is a variable about the rate competitiveness that has been included by the researcher himself in this study, hence; the variable indicates how the city is successful to encourage people to compete with each other to reach personal progress.…”

“…According to respondents, the first factor in assessing capacity of creative tourism in Tabriz is the assets and facilities that play an effective role in attracting tourists to this city and in improving the mental, physical, cultural and social development of the region. Experts believe that ameliorating the quality of educational and cultural affairs has played a significant role in educating creative and elite persons, and this was a reason for Castro [2] and Tan et al [17] research since they have considered the creativity is acquired than hereditary.…”

“…So, it can be clearly seen that a creative mind bring up these activities [17]. Batey founds that many researchers and psychologists define creativity using terms such as new, original, and useful [18].…”

“…Tan et al [17] investigate and present a creative experience model ( Figure 2) in a study of one hundred and forty one creative businesses in Taiwan. The research, conducted by a consulting agency, issues in the classification of six types of experiences in the creative tourism scope, including: food culture, life education, natural environment, interior decoration, historical arts and crafts.…”

“…The common components of creative tourism are credible partnerships and experiences that allow tourists to develop their potential and creative skills through contact with local people and their specific culture [41], and as a result, it is essentially a learning process [17].…”