2021
DOI: 10.1145/3442627
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A Minority of One against a Majority of Robots

Abstract: Studies have shown that people conform their answers to match those of group members even when they believe the group’s answer to be wrong [2]. In this experiment, we test whether people conform to groups of robots and whether the robots cause informational conformity (believing the group to be correct), normative conformity (feeling peer pressure), or both. We conducted an experiment in which participants (N = 63) played a subjective game with three robots. We measured humans’ conformity to robots by how many… Show more

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Cited by 17 publications
(12 citation statements)
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References 37 publications
(73 reference statements)
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“…These expected matches would also align with studies highlighting source expertise's role as a key predictor of informational social influence (Cialdini, 1987). However, following the classic principles of informational social influence (Lucas et al, 2006;Melamed et al, 2019;Rosander & Eriksson, 2012;Salomons et al, 2021), both tasks were also designed to maximize the task difficulty and ambiguity. While subjective tasks are ambiguous by definition (since there is no right or wrong answer), the ambiguity of the objective task ultimately lies in its difficulty.…”
Section: The Present Researchsupporting
confidence: 60%
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“…These expected matches would also align with studies highlighting source expertise's role as a key predictor of informational social influence (Cialdini, 1987). However, following the classic principles of informational social influence (Lucas et al, 2006;Melamed et al, 2019;Rosander & Eriksson, 2012;Salomons et al, 2021), both tasks were also designed to maximize the task difficulty and ambiguity. While subjective tasks are ambiguous by definition (since there is no right or wrong answer), the ambiguity of the objective task ultimately lies in its difficulty.…”
Section: The Present Researchsupporting
confidence: 60%
“…Specifically, our findings suggest that during an objective task, such as a dot estimation, the AI is perceived by humans as more informative, leading to greater conforming to AI than other humans. We choose a difficult task to elicit more uncertainty, thus increasing the likelihood of informational social influence (Salomons et al, 2021). Besides ambiguity of the task, another pivotal factor in informational social influence is the perception of the influence source as an expert (Cialdini, 1987).…”
Section: Discussionmentioning
confidence: 99%
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“…B. Konformitätsexperiment nach Asch, soziale Aufgabe oder Risikoaufgabe) und der Verhaltensweise des Roboters (z. B. Ermutigung durch den Roboter vs. Anwesenheit des Roboters) auch bei Erwachsenen konformes Verhalten gegenüber dem Roboter beziehungsweise den Robotern nachweisen, wobei kein Vergleich mit dem konformen Verhalten von Kindern durchgeführt wurde (Hertz & Wiese, 2018;Hanoch et al, 2021;Salomons et al, 2021;Qin et al, 2022).…”
Section: Beeinflussbarkeit Durch Nicht-soziale Reizeunclassified