A literature review on multitype platforming and framework for future research

Zhang, Linda L.

doi:10.1016/j.ijpe.2015.06.004

Cited by 47 publications

(20 citation statements)

References 96 publications

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“…Product platforms consisting of a set of components with their standardized interfaces and a modular architecture allow producers to accomplish NPD by reusing and combining the existing components through the underlying interfaces (Jiao et al 2007, Vickery et al 2016. Benefits of utilizing platform-based NPD include enhanced design flexibility, increased market responsiveness, and reduced development complexity and cost (Zhang 2015). The technology management literature has focused mostly on how contemporary digital platforms shift the innovation paradigm beyond organizational boundaries (Baldwin and Woodard 2009).…”

Section: Platform-based New Product Development and Application Progrmentioning

confidence: 99%

Implications of Application Programming Interfaces for Third‐Party New App Development and Copycatting

Xue

Song²,

Rai

et al. 2019

Production and Operations Management

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Digital platforms can use application programming interfaces (APIs) to support third‐party development of new apps and achieve growth at an unprecedented scale. However, there is also a dilemma between original new development and copycatting by third‐party suppliers. Motivated by this tension, we examined how APIs provided by digital platforms may influence two types of third‐party new app development: original apps and app copycatting. We also investigated how these influences are dependent on app market conditions. We empirically tested our theoretical conjectures using data on a leading web browser platform, and applying analytics techniques on app source code to identify original apps and copycat apps. Based on a difference‐in‐differences identification strategy, our findings suggest that the provision of platform APIs enhance the original new development of apps. While platform APIs may facilitate app copycatting as well, our findings suggest that platform APIs can enhance app suppliers’ relative attractiveness to original new development in comparison to copycatting. The enhancing effect of platform APIs on original new development is strengthened by app market potential and high market‐level app complexity. The enhancing effect of platform APIs on app copycatting is strengthened by app market potential and high market concentration. Our study has important theoretical and practical implications.

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Section: Platform-based New Product Development and Application Progrmentioning

confidence: 99%

Implications of Application Programming Interfaces for Third‐Party New App Development and Copycatting

Xue

Song²,

Rai

et al. 2019

Production and Operations Management

View full text Add to dashboard Cite

show abstract

“…Several authors have described and proposed diverse frameworks, methods, and mathematical tools to define and make use of such approaches in different industrial settings. This development indicates the contrasting views on platforms and how they relate to adjacent concepts, such as product families, modules, or brands (Halman et al, 2003), and several distinct platform types can be identified (Zhang, 2015).…”

Section: State-of-the-artmentioning

confidence: 99%

“…Company assets, such as processes, knowledge, people, and relationships, are essential in order to gain the benefits of platforms also during the development phase (Jiao et al, 2007; Robertson and Ulrich, 1998; Zhang, 2015). A platform must therefore encompass additional platform entities besides physical components to provide a sufficiently information-rich and adaptable knowledge source.…”

Section: State-of-the-artmentioning

confidence: 99%

Development of product platforms: Theory and methodology

Johannesson

Landahl

Levandowski

et al. 2017

Concurrent Engineering

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There is a trend toward increased customization of goods to satisfy a wide range of customers using product platforms. However, there is an erroneous notion that product platforms can only be used to provide economic viability in production thanks to the reuse of physical components among a family of products. Yet, this is a limited perception of the potential of a product platform. In this article, an object-oriented approach to support the development of product platforms is proposed to increase efficiency through reuse and flexibility of designs among a family of products. Two modes of the platform development process are addressed: platform preparation and platform execution. Platform preparation prescribes the methods needed to model platform objects, using enhanced function-means models and set-based concurrent engineering processes. During the platform execution process, sets of design alternatives can be configured concurrently throughout the conceptual, system, and detailed phases of the platform development. Three cases illustrate how the same approach may be used in different design scenarios: design space exploration and extension, supply-chain collaboration, and configure-to-order. The approach supports system architects and design engineers in making design decisions that propel the platform development work by enabling analysis in stages where designs are immature and evaluating the goodness of the alternatives early. Ultimately, product platforms can be efficiently developed for modularity and scalability to find feasible product variants and meet the needs of a multitude of customers.

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“…Considerable efforts have been devoted in the research on design of product platforms and families considering different perspectives such as customer engineering, product family positioning, platform optimization, business strategy, manufacturing and production, information technology, and general management. 11,16,17 Therefore, a large of number of publications are available in this field. Due to the limited space, only closely related literature will be reviewed in this section.…”

Section: Literature Surveymentioning

confidence: 99%

Design of adaptable product platform for heavy-duty gantry milling machines based on sensitivity design structure matrix

Cheng

Xue

et al. 2016

Proceedings of the Institution of Mechanical Engineers, Part C:

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Development of complex customized machine tools with low manufacturing costs is a challenging problem for many machine tool manufacturers in today’s competitive marketplace. In this research, a novel design method based on axiomatic design and sensitivity design structure matrix is introduced for identification of adaptable product platform. In order to identify the adaptable product platform, customer requirements are first classified into different groups based on K-means clustering method through genetic algorithm. axiomatic design is used to build the mathematical model for identification of the non-adaptable platform parameters, and sensitivity design structure matrix is employed to separate non-adaptable parameters in non-adaptable platform modules and adaptable parameters in adaptable platform modules. A bridge-type double-gantry boring–milling machining center, XXX-2890, is developed based on the existing heavy-duty gantry milling machines to demonstrate the effectiveness of the developed method.

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A literature review on multitype platforming and framework for future research

Cited by 47 publications

References 96 publications

Implications of Application Programming Interfaces for Third‐Party New App Development and Copycatting

Implications of Application Programming Interfaces for Third‐Party New App Development and Copycatting

Development of product platforms: Theory and methodology

Design of adaptable product platform for heavy-duty gantry milling machines based on sensitivity design structure matrix

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