A Japanese Model of Corporate Social Responsibility

Fukukawa, Kyoko; Moon, Jeremy

doi:10.9774/gleaf.4700.2004.wi.00008

Cited by 137 publications

(112 citation statements)

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“…The potentiality of the web has led to the proliferation of more interactive reporting approaches to further involve stakeholders [50][51][52]. Therefore, interactive reporting, transparency, and accountability have become the core elements of sustainability communication in digital contexts to ensure consistency between corporate commitment and the actions that are actually implemented [53].…”

Section: Introductionmentioning

confidence: 99%

Communicating Sustainability: An Operational Model for Evaluating Corporate Websites

et al. 2016

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Abstract:The interest in corporate sustainability has increased rapidly in recent years and has encouraged organizations to adopt appropriate digital communication strategies, in which the corporate website plays a key role. Despite this growing attention in both the academic and business communities, models for the analysis and evaluation of online sustainability communication have not been developed to date. This paper aims to develop an operational model to identify and assess the requirements of sustainability communication in corporate websites. It has been developed from a literature review on corporate sustainability and digital communication and the analysis of the websites of the organizations included in the "Global CSR RepTrak 2015" by the Reputation Institute. The model identifies the core dimensions of online sustainability communication (orientation, structure, ergonomics, content-OSEC), sub-dimensions, such as stakeholder engagement and governance tools, communication principles, and measurable items (e.g., presence of the materiality matrix, interactive graphs). A pilot study on the websites of the energy and utilities companies included in the Dow Jones Sustainability World Index 2015 confirms the applicability of the OSEC framework. Thus, the model can provide managers and digital communication consultants with an operational tool that is useful for developing an industry ranking and assessing the best practices. The model can also help practitioners to identify corrective actions in the critical areas of digital sustainability communication and avoid greenwashing.

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Section: Introductionmentioning

confidence: 99%

Communicating Sustainability: An Operational Model for Evaluating Corporate Websites

et al. 2016

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“…Japan is a case in point, where there are close relationships between government ministries and corporations. The firms in Japan report their CSR practices as they are required to follow the suggested framework of the Ministry of Environment (Fukukawa and Moon, 2004). Apparently, there is scope for the respective governments to bring their organisational, fiscal and authoritative resources to form collaborative partnerships for CSR engagement.…”

Section: The Local Governments' Regulatory Rolementioning

confidence: 99%

Valuing Stakeholder Engagement and Sustainability Reporting

Camilleri

2015

Corp Reputation Rev

105

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This conceptual paper sheds light on some of the major intergovernmental benchmarks, guidelines and principles for corporate social responsibility (CSR), corporate governance and sustainability reporting. It reports on several governments' regulatory roles as their societal governance is intrinsically based on interdependent relationships. There are different actors and drivers who are shaping CSR communications and policies in relational frameworks. This paper mentions some of the countries that have already introduced intelligent substantive and reflexive regulations. It also shows how certain businesses are stepping in with their commitment for sustainability issues as they set their own policies and practices for laudable organisational behaviours. Very often, corporate businesses use non-governmental organisations' regulatory tools such as process and performanceoriented standards. These regulatory instruments focus on issues such as labour standards, human rights, health and safety, environmental protection, corporate governance and the like. Afterwards, this paper discusses about the relationship between governance and sustainability. It makes reference to some of the relevant European Union Expert Group recommendations for non-financial reporting and CSR audits. Relevant academic contributions are indicating that customers are expecting greater disclosures, accountability and transparency in sustainability reports. This contribution contends that the way forward is to have more proactive governments that raise the profile of CSR. It maintains that CSR communications and stakeholder engagement may bring shared value to business and society. Ultimately, it is in the businesses' interest to implement corporate sustainability and responsibility and to forge fruitful relationships with key stakeholders, including the regulatory ones, in order to address societal, environmental, governance and economic deficits.

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“…The path of corporate social responsibility seems to be easier, and less ideologically grounded. Corporate social responsibility (CSR) reports deal with similar issues: community development (including philanthropy), education and training, health and safety, health and disability, protection of the environment, employee welfare, relations with consumers (Fukukawa and Moon 2004;Thompson and Zakaria 2004;Chapple and Moon 2005). However, bribery, anticompetitive behavior, and even human rights are not really considered as the most important issues (Leszcynska 2012).…”

Section: Introductionmentioning

confidence: 99%

Corporate Citizenship, Social Responsibility, and Sustainability Reports as “Would-be” Narratives

Dion

2017

Humanist Manag J

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A Japanese Model of Corporate Social Responsibility

Cited by 137 publications

References 0 publications

Communicating Sustainability: An Operational Model for Evaluating Corporate Websites

Communicating Sustainability: An Operational Model for Evaluating Corporate Websites

Valuing Stakeholder Engagement and Sustainability Reporting

Corporate Citizenship, Social Responsibility, and Sustainability Reports as “Would-be” Narratives

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