“…Exploitative PSI strategy: This variable was measured through 4 items included in a questionnaire using a 5-point Likert scale (1= Total disagreement, 5 = Total agreement) to assess the distinctive indicators of an exploitative strategy: a) Lower inventory costs for service components (Botter & Fortuin, 2000;Hillier, 2000;Reyes, Worthington, & Collins, 2015), b) Reduced warranty costs (Chandrasekaran, Linderman, & Schroeder, 2015;Liu, Chen, Huang, & Yang, 2007), c) Reduced impact of complaint and service recovery (Driessen et al, 2015;Goldstein, Johnston, Duffy, & Rao, 2002), and d) Better feedback mechanism for future design changes (Goldstein et al, 2002;Sarkees, Hulland, & Chatterjee, 2014 (Hair et al, 2001).…”