A Cross-Cultural Study of Effective Organizational Crisis Response Strategy in the United States and South Korea

An, Seon‐Kyoung; Park, Dong-Jin; Cho, Seung Ho; Berger, Bruce K.

doi:10.1080/1553118x.2010.515543

Cited by 24 publications

(17 citation statements)

References 29 publications

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“…Applying the idea of "Individual-casual response", an organization accepts the crisis existence but minimize influences by announcing that crisis happened just because of one-individual mistake (An et al, 2010). Similarly, Hearit (1997Hearit ( , 2006cited in Coombs et al, 2010) suggested a similar method called "individual-group disassociation"; this strategy draws public attention on individual or one small group's responsibility for the problem but organisation (Custance et al, 2012).…”

Section: Lamin and Zaheer (2012)mentioning

confidence: 99%

“…Different from individual-causal response in "accept but minimization" group, organizational-causal response indicates high level of responsibility and self-treatment when brand crisis occurs. Conceptualizing from Iyengar's (1991) classification, this strategy guides firms to admit crisis antecedents originated from organization itself or larger external environment (cited in An et al, 2010). At this point, brands can choose either to accept the accusations only or to revise the entire system and policies to avoid any further duplication (An et al, 2010;Coombs & Tachkova, 2018).…”

Section: Accept Responsibility (Non -Improvement)mentioning

confidence: 99%

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Brand Crisis Response Strategies: A Typologies Continuum

Nham²

2021

Business: Theory and Practice

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This purpose of this study is to provide a spectrum to illustrate all applicable response strategies towards brand crisis management. A qualitative systematic method is adopted to review 128 relevant papers and synthesized in a brand crisis response typologies continuum. The findings were illustrated in the continuum which includes two main categories – primary response group with seven levels ranked lowest to highest by organizational involvement and responsibility, and secondary response group such as bolstering). This research result might enrich the current literature of brand crisis management which is fragmented and provide a clear guideline so that scholars and practitioners might track all pertinent solutions depending on low to high level of brands’ effort towards handling problems. Recognizing the discrepancy among response strategies, marketers and branders can choose either singular or merged solutions shown in the map to form a timely response to brand crisis, which is the main factor to crisis response success.

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Section: Lamin and Zaheer (2012)mentioning

confidence: 99%

Section: Accept Responsibility (Non -Improvement)mentioning

confidence: 99%

Brand Crisis Response Strategies: A Typologies Continuum

Nham²

2021

Business: Theory and Practice

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“…This kind of research represents a significant desideratum of the crisis communication literature. One of the few quasi-experimental studies that applied an actual cross-cultural research design was conducted by An et al (2010). The study indicated that cultural (or national) differences, namely the difference between individualist culture (American students) and collectivist culture (Korean students), have an impact on both perceptions of crisis responsibility and crisis-related emotions.…”

Section: Categories Of International Cross-cultural and Comparativementioning

confidence: 99%

The Psychology of Crisis Communication

Rogers¹,

Pearce²

2016

The Handbook of International Crisis Communication Research

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The Significance of International and Cross-Cultural Crisis Communication In recent decades, communication scholars have increasingly recognized that the study of communication processes can no longer be restricted to national contexts (Brüggemann & Wessler, 2014). This has been linked to the ongoing process of globalization that affects social, political, and economic activities across the planet. Castells (2010) argues: "Not everything or everyone is globalized, but the global networks that structure the planet affect everything and everyone. This is because all the core economic, communicative, and cultural activities are globalized" (p. 38). He further relates the increasingly networked and globalized society to a number of emerging issues that are global in their manifestation and treatment, including environmental threats (e.g., global warming), the globalization of human rights and social justice, as well as global security as it is linked to international arms trade, war, and terrorism. Between 2003 and 2012 an annual average of 106,654 people were killed and 216 million were affected by natural disasters worldwide, most from floods and storms (Guha-Sapir, Hoyois, & Below, 2014). In 2013, the US National Consortium for the Study of Terrorism and Responses to Terrorism (2014) reported a total of 9,707 terrorist attacks worldwide, resulting in more than 17,800 deaths, more than 32,500 injuries, and more than 2,990 people kidnapped. Although the number of armed conflicts and wars as well as the number of battle fatalities has been decreasing since World War II,

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“…Although the non-Western perspective has contributed distinct value to crisis communication scholarship, most extant researches maintain their foci on crisis response strategies (e.g. An et al, 2010; Haruta and Hallahan, 2003; Jiang et al, 2015; Kim et al, 2016) and hence have exclusively enriched crisis response repertories that are applicable in non-Western contexts (Cheng, 2016a; Veil et al, 2011). Although fruitful, research testing the contextual influences on crisis attribution is limited.…”

mentioning

confidence: 99%

Contextual awareness on organizational crises: National context and crisis attribution

Zhao¹

2019

Public Relations Inquiry

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This study examines the influences of national contexts on crisis attribution to address the recent appeal for a more contextually sensitive perspective in crisis communication research. Specifically, this study revisits the situational crisis communication theory (SCCT) in the Chinese context by taking an online discussion on Weibo about a high-profile homicide in a McDonald’s restaurant as the case. Built on the framing theory and categorization of national contexts, an inductive framing analysis of 100 top forwarded posts demonstrates a complex negotiation process of context-embedded frames and its significant impacts on crisis attribution. The model of SCCT is then refined by integrating national contexts into the concept of ‘modifier’. Implications for both theory and practice are also discussed.

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A Cross-Cultural Study of Effective Organizational Crisis Response Strategy in the United States and South Korea

Cited by 24 publications

References 29 publications

Brand Crisis Response Strategies: A Typologies Continuum

Brand Crisis Response Strategies: A Typologies Continuum

The Psychology of Crisis Communication

Contextual awareness on organizational crises: National context and crisis attribution

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