A convergent parallel mixed method of study for assessing the role of communication in community participation towards sustainable tourism

Akash, J. H.; Aram, I. Arul

doi:10.1007/s10668-021-01959-z

Cited by 5 publications

(3 citation statements)

References 41 publications

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“…The findings will provide valuable insights for developing better practices in the tourism industry and contribute to our understanding of the factors that shape tourists' perceptions of tourism destinations. The comparative case study approach will provide valuable insights for developing better practices in dealing with the challenges and opportunities in the tourism industry in these two destinations (Akash & Aram, 2022). has successfully implemented a series of strategies to maintain and enhance its appeal as one of the world's premier tourism destinations.…”

Section: Methodsmentioning

confidence: 99%

Mejora De La Percepción Del Turista: Comparación De Plataformas De Información Y Gestión Para El Desarrollo De Marcas Turísticas en Bali Y Yogyakarta

Adawiah

2024

RGSA

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Objective: This research aims to compare tourism management strategies and destination branding in Bali and Yogyakarta, with a view to identifying different approaches and their impact on tourism development. Theoretical Framework: This research is based on theories of destination branding and tourism management, including the Destination Marketing Organization (DMO) framework and sustainable tourism principles. These frameworks provide a basis for understanding the strategic differences between the two destinations. Method: This comparative research utilized a mixed methods approach, combining secondary data analysis, an online survey, and an extensive literature review. Data was collected from various sources to gain diverse perspectives on tourism strategies in Bali and Yogyakarta. Results and Discussion: The findings show that Bali strategically utilizes technology for global digital marketing through social media and online platforms, thus increasing its international appeal. In contrast, Yogyakarta focuses on using technology to drive personalized tourist interactions, emphasizing local environmental sustainability and community welfare. Both destinations also highlight cultural diversity, with Bali capitalizing on its cultural appeal and Yogyakarta prioritizing environmental sustainability. Influencers play an important role in disseminating tourism information, especially through social media, underscoring their power in shaping traveler perceptions. Research Implications: The practical implications of this research suggest that stakeholders should tailor their tourism management and branding strategies to each destination's unique attributes to ensure sustainable growth and development. Insights from this research can inform the formulation of effective approaches that resonate with tourists and support long-term sustainability. Originality/Value: This study contributes to the literature by offering a comparative analysis of two leading destinations in Indonesia, highlighting the role of technology and social media in tourism management. Its value lies in providing actionable insights for stakeholders to improve destination branding and achieve sustainable tourism development.

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Section: Methodsmentioning

confidence: 99%

Mejora De La Percepción Del Turista: Comparación De Plataformas De Información Y Gestión Para El Desarrollo De Marcas Turísticas en Bali Y Yogyakarta

Adawiah

2024

RGSA

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Section: Literature Theoretical Framework and Hypothesesmentioning

confidence: 99%

“…15 Koszewska 16 found that the attitudes of consumers had a great impact on determining if they will pay a higher amount for sustainable textiles and if they are influenced by the recognisability of eco-labels and social labels. Awareness surrounding the environmental implications of purchase behaviours are slowly increasing owing to active crusading by various organizations including NGOs as well as the media 17 In a study focussing on consumer behaviour with regard to eco-fashion, Lambert 18 found that self-identity had a crucial role to play in influencing people's purchase intentions and how they orient their consumption practices in line with sustainability. A purchase intention was significantly influenced by attitudes, social norm, environmental concern and environmental knowledge.…”

Section: Literature Theoretical Framework and Hypothesesmentioning

confidence: 99%

Consumer perception on sustainable clothing among urban Indians

Tryphena

Aram

2023

Journal of Engineered Fibers and Fabrics

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This study examines the urban consumer in India, the largest category among the stakeholders of sustainable fashion. A survey on consumer perception and consumer behaviour with regard to a green purchase decision of sustainable or eco-friendly clothing was done among 460 participants in two of the south Indian cities of Chennai and Bengaluru. A conceptual framework was adapted for green consumerism from the Theory of Planned Behaviour. The theory was used to understand consumer perceptions and their influence on their purchase behaviour with regard to sustainable clothing. The ‘product attributes’ of sustainable clothing brands were considered as intervening variables and their effects on ‘green purchase decision’ were examined. Probit regression was used to analyse the data. One of the significant findings of the study is that ‘environmental knowledge’, ‘environmental attitude’ and ‘perceived consumer effectiveness’ have a significant effect on urban ‘purchase intention’ of sustainable clothing. Practical implications of the study are discussed.

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Applying the Sustainable Livelihoods Framework to Examine the Efficacy of Community-Based Tourism at Equitably Promoting Local Livelihood Opportunities

Legatzke,

Current,

LaPan

2024

Tourism Planning & Development

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A convergent parallel mixed method of study for assessing the role of communication in community participation towards sustainable tourism

Cited by 5 publications

References 41 publications

Mejora De La Percepción Del Turista: Comparación De Plataformas De Información Y Gestión Para El Desarrollo De Marcas Turísticas en Bali Y Yogyakarta

Mejora De La Percepción Del Turista: Comparación De Plataformas De Información Y Gestión Para El Desarrollo De Marcas Turísticas en Bali Y Yogyakarta

Consumer perception on sustainable clothing among urban Indians

Applying the Sustainable Livelihoods Framework to Examine the Efficacy of Community-Based Tourism at Equitably Promoting Local Livelihood Opportunities

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