Abstract:The paper presents a conceptual model that pursues the understanding of the activities, the phases and the mechanisms of product design. The purpose of this model is to aid the product conception phase, as well as to develop software products that can furthermore aid design. The model takes into account the entire mental potential of the human being. The paper uses Jung's model in order to describe the various aspects of the human psyche. The paper presents a number of design models from the scientific literat… Show more
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