“…Flash profiling is a commonly used method and its ability to differentiate products based on panelist‐generated profiles in combination with product ranking has been widely studied (Albert, Varela, Salvador, Hough, & Fiszman, 2011; Delarue & Sieffermann, 2004; He & Chung, 2019; Liu, Bredie, Sherman, Harbertson, & Heymann, 2018). Another frequently studied rapid methodology is Temporal Dominance of Sensations, or TDS (Albert, Salvador, Schlich, & Fiszman, 2012; Labbe, Schlich, Pineau, Gilbert, & Martin, 2009; Oliver, Cicerale, Pang, & Keast, 2018; Pineau et al, 2012). TDS involves having assessors identify and quantify dominant sensations as they appear throughout the evaluation of a product.…”