A Communications Manager's Qualifications To Enter The Work Force: The Frequency and Distribution of Requirements

Abstract

This article examines the frequency and distribution of requirements placed on communication managers within recruitment advertisements. The characteristics of recruitment advertisements seeking entry to mid-level communications managers within the Midwest region of the United States were divided into several categories including years of experience, formal education, and educational accreditation status. These categories were analyzed to identify trends and produce conclusions. The conclusions presented with the article indicate employers seek well-rounded and multi-faceted candidates, but overlook educational accreditation as a prerequisite for employment. Additionally, the article evidences both formal education and years of experience as an enhancement to a job seeker's qualifications within workforce. The results of the current study prove valuable in providing information about the field of communications, the job market, general hiring processes, and the workforce. This article recommends further research in job market analysis with emphasis on educational accreditation and its impact on the workforce, job market, and economy.