2018
DOI: 10.1057/s41264-018-0047-8
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A closer look at the relationship of entry-level bank employees’ leadership attributes and customer satisfaction

Abstract: The purpose of this quantitative research was to measure customer satisfaction with bank tellers and bank teller leadership attributes and to determine the relationships between the two and the effect of gender on the ratings. Data were collected at three bank branches in West Amman-Jordan with 126 bank customers. The results revealed statistically significant differences in the ratings of the leadership attributes: Ethics had highest ratings while innovation had the lowest ratings. There were significantly di… Show more

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Cited by 9 publications
(4 citation statements)
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“…For instance, employees in the customer service department of banks should be trained regularly to consolidate their competences, horizons, and attitudes, so that they can handle customers professionally and effectively. As a result, a close connection between banks and customers can be established and the needs of customers can also be satisfied immediately by tailoring new and suitable financial products and services (Al-Salim 2018 ). At the same time, improving their detailed knowledge about their clientele's demands means that banks can build market-oriented marketing campaigns and financial services, which in turn may increase the trust and confidence of customers and enhance competitiveness (Ho and Wong 2022 ).…”
Section: Discussionmentioning
confidence: 99%
“…For instance, employees in the customer service department of banks should be trained regularly to consolidate their competences, horizons, and attitudes, so that they can handle customers professionally and effectively. As a result, a close connection between banks and customers can be established and the needs of customers can also be satisfied immediately by tailoring new and suitable financial products and services (Al-Salim 2018 ). At the same time, improving their detailed knowledge about their clientele's demands means that banks can build market-oriented marketing campaigns and financial services, which in turn may increase the trust and confidence of customers and enhance competitiveness (Ho and Wong 2022 ).…”
Section: Discussionmentioning
confidence: 99%
“…Innovation is a component of competitive advantage that makes exceptional and statistically significant contributions for predicting customer satisfaction [29], [27]. They found that green product innovation has a statistically significant positive impact on competitive advantage.…”
Section: Empirical Evidence Of Relationships Between Green Innovation...mentioning
confidence: 99%
“…It is an essential objective of all firms, whose attainment can occur only via a sustainability orientation (Hakkak and Ghodsi, 2015). Innovation is a component of competitive advantage that makes exceptional and statistically significant contributions for predicting customer satisfaction (Al-Salim, 2018). According to Hawkes (2017), competitive advantage comprises the following: (1) the ability to create customer value, which creates real marketing potential; (2) operational scalability via business processes and firm structure; (3) business sustainability, including investing in leadership and innovation training, to mitigate risks and generate strength and (4) positive financial net performance, achieved through focusing on value and reducing complications.…”
Section: Competitive Advantagementioning
confidence: 99%