A case study of Facebook use: Outlining a multi-layer strategy for higher education

Abstract

Facebook is one of the largest social networking sites, with over 1.23 billion users. Many students use Facebook as a platform to enhance their learning experience. A growing body of literature reports on the motivation of students and staff to engage with Facebook as a learning platform as well as mapping such activities to pedagogy and curricula. This paper outlines a Facebook strategy that has been embraced by the student body. Focus groups investigated the use of Facebook, which closely maps to the curriculum. Results show that the Facebook strategy is useful in promoting collaborative learning alongside the face-to-face delivery of content. Participants rebuked the perceived blurring of educational and social purposes, which is prevalent in the literature, with the current structure allowing a clear divide between their different uses of Facebook. The development of further guidelines for the use of Facebook for education is encouraged and recommendations are provided.

Development of Professional Competency for Printing Quality Control Personnel Using Training System via Edmodo

“…This allowed all participating trainees ability to comment on different parts of the presentation as well as simultaneously having easy access to all comments. It was conforming to Menzies, Petrie, and Zarb (2017) that the result of using Facebook strategy for higher education had a positive effect due to the face-to-face collaborative learning system. Moreover, the result also corresponded with Cooke (2017) and Boa, Wattanatorn, and Tagong (2018) in that applying the social media, such as Facebook and Twitter in higher education enabled and enhanced teaching and promoted better learning as it provided students with more opportunities to participate classroom activities that improved students' attitudes towards on-the-job learning experience and created more learning motivation.…”

Can Social Media Promote Social Presence and Attitude in Efl Classes?

“…It can be argued that social media has the potential like improving students', teachers' and parents' communication skills as well as other community members' while allowing to form online professional learning communities (Cox & McLeod, 2014;Nalbone et.al., 2016). In this respect, as well as offering a wide range of topics in terms of entertainment, being a social media tool, it can be suggested that Facebook also keeps the potential for learning and gathering information from different fields and promotes collaborative learning (Menzies, Petrie & Zarb, 2017). This can be considered as a suggestion that Facebook can be used as a complementary tool (Hong & Gardner, 2019).…”

Vybrané přístupy k učení se od druhých v online prostředí

“…Outlining a multi-layer strategy for higher education (Menzies, Petrie & Zarb, 2017) nebo Analyzing the Functions and (Chang, 2017). Časté je také zkoumání vlivu velikosti skupiny v online prostředí na sociální interakce, jak činí například Sociability of Online Learning Environments: Examining Discussion Group Sizes and Social Network Sites (Lee & Akcaoglu, 2017).…”