3G post adoption users experience with telecommunications services

Rezaei, Sajad; Amin, Muslim; Moghaddam, Minoo; Mohamed, Norshidah

doi:10.1108/nbri-01-2016-0007

Cited by 21 publications

(13 citation statements)

References 188 publications

(256 reference statements)

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“…The findings suggested significant the positive impact of PU as well as PEOU on consumers’ attitude and IU online banking. PU is among the key factors in the adoption of innovative technology as it increases the customer satisfaction and loyalty (Amin et al , 2014) and consumers’ behavioral retention in the context of innovative technologies (Rezaei et al , 2016). Therefore, it is very important for marketers to emphasize on the usefulness of adopting internet banking through the advertisement and promotion, so consumers can relate the benefit of using it.…”

Section: Discussionmentioning

confidence: 99%

Analyzing the impact of consumer innovativeness and perceived risk in internet banking adoption

Chauhan¹,

Yadav

Choudhary

2019

IJBM

140

102

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Purpose The purpose of this paper is to understand consumers’ intention to adopt internet banking. The study adopted the technology acceptance model with additional constructs (i.e. consumer innate innovativeness (II), domain-specific innovativeness (DSI) and perceived security risk (PR)). Design/methodology/approach The data were collected through a questionnaire-based survey (487 usable responses) from Indian consumers. A two-step SEM approach (i.e. measurement model and structural model) was used to analyze the data. Findings The findings show the significant positive influence of perceived usefulness, ease of use, attitude, II and DSI on consumer’s intention to adopt internet banking. The PR was found to have a significant negative influence on consumers’ intention to adopt internet banking, and DSI was found to negatively influence PR. Research limitations/implications The study is limited to users of a particular region of India. Furthermore, the study limits itself in determining consumers’ intention only, not actual usage. Originality/value The study is a preliminary attempt to examine consumer’s intention to adopt internet banking in India by analyzing innovativeness and perceived risk.

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Section: Discussionmentioning

confidence: 99%

Analyzing the impact of consumer innovativeness and perceived risk in internet banking adoption

Chauhan¹,

Yadav

Choudhary

2019

IJBM

140

102

View full text Add to dashboard Cite

show abstract

“…As for their conceptualizations, perceived ease of use refers to the perception of individuals that using a specific system is free of effort, while perceived usefulness refers to the level to which an individual believes that his job will be enhanced by using the system, in light of performance and productivitytwo determinants of consumer confirmation and use of system (Thirumalai and Sinha, 2011). However, in mobile commerce and the determinants of adoption and intention toward mobile services adoption are still ambiguous in terms of their basic value-added components as explained by considerable number of authors (Rezaei et al, 2016).…”

Section: Literature Reviewmentioning

confidence: 99%

Review of the impact of service quality and subjective norms in TAM among telecommunication customers in Jordan

Alnawafleh

Alsheikh

Abdulllah

et al. 2019

International Journal of Ethics and Systems

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Purpose -Among the vast innovation that emerged through industrialized revolution is the cell phone, while innovation has made life simpler in the present day, society is winding up increasingly attached to it via email, bills payments, movie production, video conferencing, financial tracking, face booking, indigenous and national news, stocks exchange news as well as the weather prediction. This paper aims to examine the elements influencing the utilization of telecommunication among clients through cell phones.Design/methodology/approach -The technology acceptance model (TAM) has been widely used in the arena of innovation utilization; nevertheless, modern-day models are inadequate with regards to the factors that influence purchaser use, as they are centered more around innovation rather than services. Additionally, in the theory of planned behavior, individual norms construct is suggested as social impact and is regarded to be an independent factor. Findings -Equally, usefulness and ease of use have been disregarded in numerous writing in light of TAM and in view of the survey discoveries; there is a positive connection between service quality, subjective norms, perceived ease of use and perceived usefulness service.Originality/value -The present paper proposed to the telecommunication establishments to firm-up interconnection between service quality and utilization purpose. It similarly enumerated equally theoretical and practical ramifications based on earlier writing and suggested future studies to concentrate more on the factors affecting Jordanian telecommunications utilization.

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“…From a theoretical standpoint, the study enhances our understanding of apps adoption behaviour and enriches the current literature. Unlike previous studies, most of the researchers presented mobile literature using technology acceptance model (TAM) such as and mobile learning (Huang et al, 2016) and telecommunication services (Rezaei et al, 2016a). A unified theory of acceptance and use of technology (UTAUT) model has been used to examine consumer behavioural intention in social networking apps.…”

Section: Introductionmentioning

confidence: 99%

Elucidating social networking apps decisions

Chua

Rezaei

et al. 2018

NBRI

Self Cite

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Purpose The purpose of this paper is to investigate the determinants of behavioural intention and use behaviour towards social networking apps. Exogenous latent constructs, namely, performance expectancy, effort expectancy and social influence are the key antecedents proposed based on the unified theory of acceptance and use of technology to predict the usage intention and behaviour of social networking apps (i.e. endogenous latent constructs). Experience as a moderator is the extended construct to explain social networking apps user’s behavioural intention. Design/methodology/approach To target young generation (Millennial), a cross-sectional data collection approach was conducted to collect data from the social networking apps users (i.e. Facebook, WhatsApp, WeChat, Twitter, Instagram, YouTube, Snapchat and others) whereby a total of 384 valid questionnaires were obtained from six universities in Malaysia. Statistical analysis using partial least squares path modelling approach and a variance-based structural equation modelling (VB-SEM) techniques is performed to analyse the measurement and structural relationship. Findings The findings indicate that performance expectancy, effort expectancy and social influence determine behavioural intention, and behavioural intention impacts social networking apps use behaviour. Moreover, the moderation analysis reveals that the relationship between effort expectancy and behavioural intention is moderated by experience, whereas the relationship between social influence and behavioural intention is not moderated by experience. Originality/value While the surge of social networking apps has gained tremendous popularity among Millennial as an attractive market segment, previous studies mainly have focussed on intention and behaviour of online users in general. Despite apps and related technologies which have opened a new era of effective communications in marketing, social networking apps usage intention and behaviour focussing on Millennial is not well understood in the current literature. This study contributes and sheds lights on the current issue of social networking apps usage intention and behaviour and looks into a key rising market segment, the Millennial users.

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3G post adoption users experience with telecommunications services

Cited by 21 publications

References 188 publications

Analyzing the impact of consumer innovativeness and perceived risk in internet banking adoption

Analyzing the impact of consumer innovativeness and perceived risk in internet banking adoption

Review of the impact of service quality and subjective norms in TAM among telecommunication customers in Jordan

Elucidating social networking apps decisions

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