“…The use of wearables—that is, self-reliant (preventive) promotion of good health—can, therefore, be understood as a socioculturally appropriate practice. At the same time, the produced and shared body data are strategically important for business, politics, and science in the sense of smart data governance (health data statistics and big data; Bellinger, 2014; Drösser & Stillich, 2014; Engemann, 2004; Lupton, 2012). The strategic importance of health data is nothing new per se ; the collection and compilation of societal data and the accompanying construction of the social normativity dispositif have existed for the past 200 years (Foucault, 1963/2003, 2005) and have played a crucial role in medical work and the performance of the modern patient’s body (Berg & Bowker, 1997).…”