The Relationships among Employee Empowerment, Corporate Repututation, and Firm Performance: Research in the Turkish Manufacturing Industry

Özbağ, Gönül Kaya; Çekmecelioğlu, Hülya Gündüz

doi:10.7819/rbgn.v24i1.4148

Cited by 2 publications

(1 citation statement)

References 76 publications

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“…The study demonstrated that employees who perceive to be more empowered evaluate the organization more favorably. This discovery was further supported by a recent study by Özbağ and Çekmecelioğlu (2022) which established the influence of an empowerment climate on reputation perception. Organizational climate that enhances empowerment motivates employees to relay how they feel about their organization to external stakeholders (Özbağ and Çekmecelioğlu, 2022).…”

Section: Discussionmentioning

confidence: 55%

Antecedents of internal reputation and its consequences on organizational outcomes: a systematic review

Lee,

Abdullah

2024

IJOTB

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PurposeOrganizational reputation has come to the forefront amidst today’s increasingly competitive business environment. While the perspectives of external stakeholders continue to generate research attention among reputation scholars, perceptions of internal stakeholders like employees deserve similar or more focus due to their ability to sway external organizational reputation. Thoroughly understanding organizational variables that precede internal reputation perceptions among employees and the ensuing consequences enables effective reputation management measures. This study aims to develop a comprehensive framework that outlines the antecedents and consequences of the internal reputation concept.Design/methodology/approachThe Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) 2020 review protocol was applied. Around 24 journal articles were drawn from the Web of Science and Scopus databases and analyzed using qualitative content analysis.FindingsThe review revealed 31 constructs related to the internal reputation concept, which were categorized into seven main themes, and a comprehensive framework was developed. Future research recommendations include the need to expand the study’s parameters, adopt a different research method and target varied contexts to achieve a more exhaustive systematic literature review on internal reputation.Research limitations/implicationsThis study attempts to contribute to the understanding of the internal reputation concept, theories and reputation management practices through its findings.Originality/valueThis paper provides the first known systematic literature review of the internal reputation concept, which could provide practical guidance to professionals in internal reputation management and academic guidance for future research in internal reputation.

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Section: Discussionmentioning

confidence: 55%

Antecedents of internal reputation and its consequences on organizational outcomes: a systematic review

Lee,

Abdullah

2024

IJOTB

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The Effect of Customer Empowerment on Corporate Reputation Perception

KERSE

2023

İnsan Ve Toplum Bilimleri Araştırmaları Dergisi

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Corporate reputation perception is an effective variable in shaping customer behaviors. A positive perception of reputation leads to positive outcomes such as loyalty, positive word-of-mouth marketing, low perceived risk, and commitment. In the marketing literature, it has been observed that the factors affecting the perception of corporate reputation have not been sufficiently analyzed and certain factors such as satisfaction, trust, corporate social responsibility, and financial strength have been focused on. In this study, unlike the factors in the literature, the effect of customer empowerment on the perception of corporate reputation is examined. Customer empowerment is considered an important tool in the competitive race in marketing. Within the scope of this research, data were collected from 343 consumers by questionnaire technique. Consumers were asked to indicate their degree of agreement with the statements in the questionnaire by thinking about the clothing store they visit most frequently. SPSS 18 and AMOS 18 package programs were used in the analysis of the data obtained. In the reliability analyses, customer empowerment and corporate reputation scales were found to be reliable. As a result of the confirmatory factor analysis of the scales, it was seen that the fit index values of the scales met the reference values. It was determined that the AVE values of the scales also met the reference values. Normality test was also performed for the data in the study. Since the skewness and kurtosis values of the variables were within the reference values, it was observed that the data met the normality assumption. Then, the relationship between variables was analyzed. Partial correlation analysis was preferred for the determination of this relationship. In this direction, correlation analysis was carried out by controlling gender, age, education, and income status variables. As a result of the correlation analysis, it was observed that there is a positive relationship between customer empowerment and corporate reputation. After the determination of the relationship between the variables, path analysis was performed with the AMOS program to test the research hypothesis. In the analysis, it was seen that the fit indices of the research model provided the reference values. In addition, it was determined that customer empowerment positively and significantly effects the perception of corporate reputation.

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The Relationships among Employee Empowerment, Corporate Repututation, and Firm Performance: Research in the Turkish Manufacturing Industry

Cited by 2 publications

References 76 publications

Antecedents of internal reputation and its consequences on organizational outcomes: a systematic review

Antecedents of internal reputation and its consequences on organizational outcomes: a systematic review

The Effect of Customer Empowerment on Corporate Reputation Perception

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