A RBCCV nas redes sociais

Abstract

Editorial he term "social network" is in vogue today, with the growing universality of such tool on the Internet and the expansion of its access either via PCs, laptops, iPhones, tablets and smartphones. But far from being a novelty, the concept of "social network" has ancient roots. The embryo of the banking system, created by the Templar Order, and the so-called Guild, can be cited as examples of this type of structure, which brings together people with common interests. In the case of the Internet, ClassMates.com, created in 1995, is considered the first social network. Accessed in the United States and Canada, the site's purpose was to enable reunions between friends who studied together, either in high school or college. The service was paid, but managed to do successfully and is online today [1]. However, the growth and popularization occurred in the XXI century. Currently, the great sensation among social networks is Facebook, created by Mark Zuckerberg in 2004, in collaboration with the Brazilian Eduardo Saverin, who has over 900 million users, according to The New York Times [2]. Scientific publications such as "Science", have discovered this "niche" and now use social networks to promote their most important articles, obtaining, through shares and the option to "enjoy" the dissemination of scientific knowledge, which is of fundamental importance for every scientist who believes in the advancement of science, as information to be disseminated widely and can not be restricted to laboratory benches or closed groups, and should be quickly known by the whole society. It is the Translational Medicine, which seeks to transform the research for benefit of man and nature! Over the years, Brazilian Journal of Cardiovascular Surgery (BJCVS), has sought to keep up with technological innovations, added to the print edition, has pioneered the electronic publishing and submission, followed by editing in e-Pub format (for iPads, iPhones and the like) and flip (which has the same formatting of the printed edition, and