Pengaruh Jiwa Kewirausahaan dan Kemandirian Pribadi Terhadap Keberhasilan Usaha Kuliner Martabak di Jalan P. Antarsari Bandar Lampung
Kresna Bayu Adji,
Tina Miniawati Barusman
Abstract:Amid the difficult circumstances of the pandemic, many of Martabak's merchants have expressed concern about declining sales. To address this situation, this study aims to explore the interplay between entrepreneurial spirit, personal independence, and business success of Martabak dealers on Antarsari Road. This study is based on robust numerical and quantitative data and utilizes advanced computational and statistical methods supported by SPSS 25 software for comprehensive data analysis. The findings highlight… Show more
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