Estádio Do Maracanã: Um Estudo Comparativo Entre as Representações Sociais Dos Torcedores Sobre O Antigo E O Novo Lugar Do Futebol

Tavares, Ana Beatriz Correia de Oliveira; Telles, Silvio de Cassio Costa; Votre, Sebastião Josué

doi:10.22456/1982-8918.75681

Cited by 2 publications

(1 citation statement)

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“…Moreover, recent research supports evidence about the fact that is a direct link between sport-scape quality perception and pleasure. Events consumers are supposed to be more influenced by the quality of the facility, their perceptions about it, determining the level of satisfaction related to the quality of the services, and the emotional involvement (Tavares et al, 2018).…”

Section: Propensity Over Hedonic Consumption During Sport Events Attendancementioning

confidence: 99%

Sport Events Customers’ Behavior in the Light of Hedonic Consumption

Gârdan¹,

Andronie²,

Dumitru³

2020

IJMS

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Consumption of sport events has raised the specialists’ interest since it has become a global phenomenon, accessible to a large mass of consumers. At the same time, this consumption generates implications from an economic, social, and cultural point of view, in the countries/locations where various sport events have been organized, through the development of cultural and sport tourism. Sport event consumption belongs to the category of consumption acts that presume total implication apart from individuals and accordingly, their emotional involvement. This involvement is correlated on the one hand with the typology and the nature of needs and consumption motives underlying this consumption, and on the other hand with the more and more intensive promotion of these events and the easier participation access of consumers. Consumer involvement is a multidimensional construct, so the idea of an “involvement profile” is more appropriate to describe how the consumer relates to such products or services. The purpose of our paper is to clarify whether involvement within consumption for sport events customers is determining a specific behavior for the hedonic type of consumption also related to other categories of products or services. The consumption of sport events represents mainly a hedonic type of consumption correlated with a high level of emotional involvement during the consumption process, an involvement developed against the backdrop of the special role, and specific meaning that sport events can have at the level of individuals’ perception.

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Section: Propensity Over Hedonic Consumption During Sport Events Attendancementioning

confidence: 99%

Sport Events Customers’ Behavior in the Light of Hedonic Consumption

Gârdan¹,

Andronie²,

Dumitru³

2020

IJMS

View full text Add to dashboard Cite

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Estudos sobre os torcedores de futebol

Sousa,

Abrahão

2022

FuLiA

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O presente artigo foi desenvolvido com o objetivo de mapear a produção acadêmica brasileira sobre os torcedores de futebol. Para isso, realizamos uma revisão sistemática nos indexadores DOAJ, SPORTDiscus, LILACS e SCIELO e encontramos um total de 54 artigos a serem analisados. Os resultados apontam uma tendência crescente de estudos sobre os torcedores e um caráter multidisciplinar sobre o tema. Os métodos qualitativos foram os mais utilizados e os torcedores dos clubes da elite do futebol, os principais sujeitos das pesquisas. Apesar das importantes contribuições, identificamos algumas lacunas que reforçam a necessidade de pesquisas futuras com diferentes perfis de torcedores e em regiões distintas do país.

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Estádio Do Maracanã: Um Estudo Comparativo Entre as Representações Sociais Dos Torcedores Sobre O Antigo E O Novo Lugar Do Futebol

Cited by 2 publications

References 0 publications

Sport Events Customers’ Behavior in the Light of Hedonic Consumption

Sport Events Customers’ Behavior in the Light of Hedonic Consumption

Estudos sobre os torcedores de futebol

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