Measuring the legacy of mega-events: sportive usage index of the Brazil 2014 FIFA World Cup™

Abstract

This study's general objective is to analyze the sportive usage of the 12 Brazil 2014 FIFA World Cup™ arenas. The specific objectives are: (i) To measure the 12 arenas' sportive legacy usage; (ii) To examine and analyze the causes and effects of the results that were found; and (iii) To develop a sportive usage index. Methods: To achieve these objectives, the documental research method was employed. Once in possession of the qualitative and quantitative data, parameters were established for the analysis, which was limited by the seasons from 2014 to 2019. We then constructed tables and applied statistical treatment.

Legacies and impacts of sports mega-events in Brazil: São Paulo as a host city for football matches

“…The Itaquera stadium-stadium name before naming rights -(10), which predicted the cost of R$ 1.08 billion reais (Gonçalves, 2011)-the most recent data indicate in the Neo Química Arena a final cost of R$ 1.792 billion (Romano, 2018). Only five companies signed up for the program to offer job openings (Leite, 2015) and Reis et al (2021) highlighted the neighborhood's real estate boom and financial valuation.…”

“…It is clear that sports arenas run by private football clubs have a wider range of activities and are self-sustaining. The stadiums of Arena da Baixada (PR), Arena Pantanal (MS) and Mineirão (MG) are used by the local population as leisure and recreational spaces, with activities and social actions programmed for sociocultural animation of use, stimulating belonging to space (Romano, 2018;Melo et al, 2020;Queiroz, 2020;Reis et al, 2021).…”

“…Regarding the process of building sports arenas for the 2014 World Cup in Brazil and the 2016 Olympic and Paralympic Games, we highlight the need to speed up the process due to short deadlines, caused by the exponential lack of transparency, causing several scandals of deviations from public resources, corruptions, removals, gentrification, socio-spatial hygiene, use of low-quality working materials with overpriced prices. However, all stadiums were delivered on time (Gonçalves, 2011; Vico et al, 2019; Romano and Uvinha, 2020; Reis et al, 2021).…”

“…It is noteworthy that some sports arenas had concession contracts that were finalized, either for reasons of financial infeasibility, contractual non-compliance or complaints of favoritism and values below the minimum stipulated by the government (Silva, 2013; Ferreira and Silva, 2016; Reis, 2017; G1, 2018; Salgado, 2018; Romano and Uvinha, 2020; Reis et al, 2021). It is clear that sports arenas run by private football clubs have a wider range of activities and are self-sustaining.…”