2012
DOI: 10.1590/s0034-75902012000600011
|View full text |Cite
|
Sign up to set email alerts
|

Inovação em modelo de negócios: forma e conteúdo

Help me understand this report

Search citation statements

Order By: Relevance

Paper Sections

Select...
1
1

Citation Types

0
1
0
1

Year Published

2022
2022
2023
2023

Publication Types

Select...
2
1

Relationship

0
3

Authors

Journals

citations
Cited by 3 publications
(2 citation statements)
references
References 0 publications
0
1
0
1
Order By: Relevance
“…In strategic management it is important to describe the business model (KALLÁS, 2012). An interesting model for this purpose is the Business Model Canvas (BMC or CANVAS) model (OSTERWALDER, 2010), a practical tool to detail the panoramaof the undertaken (or project) that is to be developed or created, where the organization of information is made available in nine blocks (OSTERWALDER, 2010); it is a simple instrument that allows adaptations and changes at any time, thus ensuring the premise of flexibility to strategic planning.…”
Section: Strategic Management and Planningmentioning
confidence: 99%
“…In strategic management it is important to describe the business model (KALLÁS, 2012). An interesting model for this purpose is the Business Model Canvas (BMC or CANVAS) model (OSTERWALDER, 2010), a practical tool to detail the panoramaof the undertaken (or project) that is to be developed or created, where the organization of information is made available in nine blocks (OSTERWALDER, 2010); it is a simple instrument that allows adaptations and changes at any time, thus ensuring the premise of flexibility to strategic planning.…”
Section: Strategic Management and Planningmentioning
confidence: 99%
“…Ainda, Osterwalder e Pigneur (2011) defendem que os modelos de negócios seriam mais bem descritos por uma ferramenta intitulada de Business Model Canvas, que contribui de forma interessante, por conseguir compilar conteúdos importantes de estratégia e inovação em um modelo simples e visual (OSTERWALDER; PIGNEUR, 2011). Para Kallás (2012), essa ferramenta descreve como uma organização cria, entrega e captura valor ou como descreve o seu modelo de negócios (Kallás, 2012).…”
Section: Ferramenta Bussiness Model Canvasunclassified