Dynamic conditions in coastal areas require area management using the eco-village concept to accommodate all human interests while preserving the environment holistically. Brebes Regency, as one of the coastal areas in West Java with critical mangrove conditions, needs to identify all of the potentials in supporting eco-village development presented in the easiest way to be understood by communities. This study aimed to map the potential and recommend strategic management in the coastal area of Brebes Regency. The method used was descriptive qualitative through SWOT analysis and IFAS-EFAS calculations, and the results are presented as a green map. Based on the SWOT analysis results, Brebes Regency has the potential for eco-edutourism, mangrove conservation, micro, small, and medium enterprises development, fisheries, and community involvement. However, various problems were still found in the efforts to develop eco-villages. The results of the IFAS-EFAS calculation are in quadrant I, so the strategy recommendation is optimizing strengths to take advantage of available opportunities. The green map was made in accordance with the analysis results and can be used by the community to see, assess, and connect the potential in their regions. It has an impact on increasing community awareness and helps policymakers in determining policies.