06/00474 ENERGY STAR product specification development framework: using data and analysis to make program decisions

Abstract

The Product Development Team (PD) in the US Environmental Protection Agency's ENERGY STAR Labeling Program fuels the long-term market transformation process by delivering new specifications. PD's goal is to expand the reach and visibility of ENERGY STAR as well as the market for new energy-efficient products. Since 2000, PD has launched nine new ENERGY STAR specifications and continues to evaluate new program opportunities.To evaluate the ENERGY STAR carbon savings potential for a diverse group of products, PD prepared a framework for developing new and updating existing specifications that rationalizes new product opportunities and draws upon the expertise and resources of other stakeholders, including manufacturers, utilities, environmental groups and other government agencies. By systematically reviewing the potential of proposed product areas, PD makes informed decisions as to whether or not to proceed with developing a specification. In support of this strategy, PD ensures that new product specifications are consistent with the ENERGY STAR guidelines and that these guidelines are effectively communicated to stakeholders during the product development process. To date, the framework has been successful in providing consistent guidance on collecting the necessary information on which to base sound program decisions. Through the application of this framework, PD increasingly recognizes that each industry has unique market and product characteristics that can require reconciliation with the ENERGY STAR guidelines. The new framework allows PD to identify where reconciliation is needed to justify program decisions.4 • The manufacturer must comply with the ENERGY STAR specification for the product(s) category selected. The specification defines each product's eligibility criteria in terms of an energy efficiency level• The manufacturer must qualify at least one product within the first year of participation in an ENERGY STAR product category• The manufacturer must comply with logo use guidelines• The manufacturer must label products with the ENERGY STAR label clearly displayed on the top/front of the product, in product literature, and on the manufacturer website Guidelines of the ENERGY STAR ProgramCurrently, there are over thirty-five ENERGY STAR product categories. For each product category, a unique specification describes the energy performance requirements that a product must meet to qualify for the label. Each new ENERGY STAR specification must be consistent with the overall program objectives while also recognizing any energy efficiency or marketing issues that are unique to that product or industry. The ENERGY STAR label was established to achieve the following objectives: 7• To prevent air pollution, including the emissions of greenhouse gases, caused by inefficient use of energy,• To make it easy for businesses and consumers, to identify and purchase products, homes, and buildings with enhanced efficiency that offer savings on utility bills while maintaining, if not enhancing, performance, fea...