As a subject of scientific investigation, evaluations of the attractiveness of tourist destinations have had a relatively long history, particularly among geographers and regional economists. Based on mathematical and psychological principles and using methods that combine the Analytical Hierarchy Process (AHP) and the Preference Ranking Organization Method for Enrichment Evaluation (PROMETHEE) approach, this research project constructs an evaluation structure used for the assessment of European coastal and offshore areas for sailing tourism. A case study with a three-level evaluation structure has been defined and tested. It contains: at the top of the hierarchy an overall objective defined as the attractiveness of the European coastal and offshore areas for sailing tourism; six criteria of evaluation (on the second level); and ten coastal areas (at the bottom level). This structure covers almost all the coasts around Europe, as they were the subjects of evaluation and comparison. The evaluation was carried out by a group of experts who made the assessment taking into account previously determined criteria with weights. The findings indicate that the AHP-PROMETHEE method may be a useful tool to evaluate the attractiveness of different destinations. It can be also used for practical purposes, particularly to determine strengths and weaknesses, as well as the competitive position, of given coastal areas in relation to others.
The aim of this paper is to present an alternative approach to sustainable tourism-derived from the human-centered angle. In line with this assumption, when considering the principles of sustainable tourism, the opinions of all groups of tourism actors, including host communities, tourists and tourism businesses should be taken into account equally with other factors, not merely as one of many decision makers, but as the main frame of reference. The research methodology is twofold. As regards the theoretical foundation, the model approach has been applied to conceptualize the intra-generational and inter-generational perspectives upon tourism sustainability. Consequently, the former is concerned with the problem of internal sustainability connected with the advantages achieved and disadvantages borne by tourism actors. The inter-generational perspective, on the other hand, is related to the problem of long-term tourism development under conditions of internal sustainability. In the empirical part of the research, the model was applied in a survey carried out in seven chosen areas in Poland. To this end, a set of auxiliary tools (an adopted Likert scale and a working matrix) was developed and positively tested in real-life conditions. The novelty of the study as a whole consists in the fact that it postulates taking into consideration the ‘human-centered perspective’ related to all groups of tourism actors, including who are not directly involved in tourism activity.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.