2017
Metaphor and simplification strategies in the design of tourist guidebooks
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Abstract
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“…Metaphors can be used to understand and discover abstract, theoretical or new phenomena (Yob, 2003). They reflect incomplete or implied messages rather than communicating a message clearly (Tsai, Lo, & Tseng, 2017). Metaphors could sometimes lead to expressions that could be considered inaccurate (Caspi, 2018).…”
Section: Figure 1 the Basic Communication Model
mentioning
confidence: 99%